Web Designer (WordPress)

Location
Toronto
Workplace
Hybrid
Employment
Full-time
Compensation
CA$70k – CA$90k

About this role

Overview

We are seeking a creative and technically skilled designer to create engaging digital experiences across our website, SaaS platform, and marketing channels. The ideal candidate combines strong graphic and UI design skills with hands-on WordPress experience and can take a concept all the way to a polished, responsive page.



IMPORTANT: please only apply if you have website design examples in your portfolio and hands-on WordPress experience. Applications without website work will not be reviewed. Include live URLs in your application.



Role Breakdown



30% Website and landing pages (WordPress)

  • Design and build new marketing and landing pages
  • Rebuild existing pages to improve conversions (layout, hierarchy, CTAs, forms)
  • Keep pages responsive and consistent across templates



30% Content and blog visuals

  • Diagrams, charts, comparison tables, and featured images for blogs and resources
  • Turn complex compliance and safety topics into clear visuals
  • Build reusable templates so content publishes faster



25% Campaign and social creative

  • Paid ad visuals, social creatives, email banners and templates
  • Videos



15% Sales and brand collateral

  • Sales decks, one-pagers, case studies
  • Apply brand guidelines consistently across all touchpoints


Requirements



Must have

  • Portfolio with live website and landing page work you designed
  • Hands-on WordPress experience (Elementor, Divi, or Gutenberg)
  • Working HTML and CSS, enough to adjust layouts and implement a design accurately
  • 4 to 6 years in design, preferably digital marketing or SaaS



Also needed

  • Strong grasp of layout, typography, and visual hierarchy
  • Understanding of what makes a page convert (CTAs, forms, mobile layout)
  • Proficiency in Adobe Creative Suite, Canva, and PowerPoint
  • Comfort using basic performance data (CTR, engagement) to improve designs
  • Ability to work independently with minimal supervision

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