Meme Manager

Gothenburg · Hybrid

About this role

We are seeking a creative and strategic Meme Manager to join our team. This role combines cultural insight, rapid content production and audience engagement to create viral, on‑brand social assets. The successful candidate will craft memetic campaigns that resonate with diverse online communities, shape brand voice across platforms and work closely with designers, social and comms teams to amplify reach and impact.

About the role

You will lead the creation and distribution of meme‑led content, driving timely, relevant and shareable posts that support marketing objectives. The position requires a keen eye for trends, strong editorial judgment and the ability to iterate quickly. You will coordinate content calendars, advise on tone and format, and measure performance to refine approach and maximise engagement.

Responsibilities

  • Develop and execute a meme strategy aligned with campaign goals, brand guidelines and audience insights.

  • Produce, adapt and commission memes and short‑form assets for platforms including Twitter/X, Instagram, TikTok and community forums.

  • Monitor cultural and platform trends, surfacing opportunities and risks for timely content creation.

  • Collaborate with designers, copywriters and social managers to ensure visual and editorial consistency.

  • Manage content calendar and rapid‑response workflows to deliver high‑quality posts under tight deadlines.

  • Use analytics to track reach, engagement and sentiment, and iterate creative based on performance data.

  • Advise on community engagement and moderation best practices to maintain a positive brand presence.

Requirements

  • Proven experience creating social content with demonstrable viral or high‑engagement results.

  • Deep familiarity with internet culture, meme formats and platform conventions.

  • Strong writing and visual sensibility; able to write snappy captions and art‑direct assets.

  • Comfort with fast iterations, tight deadlines and experimental A/B testing.

  • Experience using social analytics tools and translating data into creative decisions.

  • Excellent collaboration skills and experience working within cross‑functional teams.

Nice to have

  • Background in community management, influencer relations or guerilla marketing.

  • Basic skills in image/video editing tools (Photoshop, Canva, Premiere, CapCut or similar).

  • Experience with paid amplification and social paid strategies to boost organic reach.


What we offer

  • A collaborative and inclusive culture that values creativity, curiosity and healthy risk‑taking.

  • Opportunities to shape our public voice and influence high‑profile campaigns.

  • Competitive salary, flexible working arrangements and professional development support.

We are an equal opportunity employer and welcome applications from all individuals. If you require adjustments during the selection or interview process, please let us know and we will make reasonable arrangements.

Company at a glance

Owen is the parent company of several steel processing and fabrication companies throughout the Midwest. Our oldest division, PVS Structures, was founded in Omaha, NE as Paxton & Vierling Iron Works in 1885, and focused primarily on our foundry and structural products. The company eventually rebranded as Paxton & Vierling Steel (PVS) in 1954, and our logo has worn the badge of PVS ever since. In the 1950s the ownership broke ground for a new steel facility in Sioux City, Iowa that would be named Missouri Valley Steel (MVS). Concurrently, Paxton & Vierling branched into Service Center Warehouse sales in the 1960s, and eventually split off as a separate entity when it moved into more advanced steel processing in the late 1990s. This company is now called PVS Metals and resides in a state of the art facility in Carter Lake, IA. Owen's next focus was the northern tier, and a new plant called Northern Plains Steel (NPS) was built in Fargo, ND that also specialized in warehouse and metals processing. Our latest iteration is also in the northern tier and is called Northern Plains Finishing (NPF) that focuses on powder coating for OEM and other similar customers. Owen, a private company powered by over 400 dedicated professionals, believes that the best projects are those that view the customer and supplier relationship as a partnership, and that proper execution is one in which all parties can be successful. For more information please visit us at www.OwenMetalsGroup.com.

Founded1885
Team Size201-500 employees
WorkspaceHybrid
IndustryFabricated Metal Products
Location
Gothenburg, Västra Götaland County, Sweden

Top Benefits

  • Collaborative And Inclusive Culture
  • Competitive Salary
  • Flexible Working Arrangements
  • Professional Development Support

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