Business Development (BDM) – Strategy & Growth (ID 1314)
About this role
Role
Overview
We are
seeking a strategic and growth-oriented Business Development– Strategy
& Growth to identify, shape, and execute high-impact business
opportunities for the organization. This is not a pure sales role;
instead, it focuses on market expansion, GTM strategy, solution
positioning, partnerships, growth planning, and strategic execution.
The
ideal candidate should possess strong product and solution
understanding across areas such as Cybersecurity, Network
Security, SD-WAN, Firewalls, Network Management Systems (NMS), and Enterprise
Security solutions. The role requires working closely with leadership,
Customers, Prospects, OEMs/partners, technical teams, and cross-functional
stakeholders to translate market opportunities into scalable business outcomes.
Key
Responsibilities
- Identify, evaluate, and drive
strategic business development and growth opportunities into Products
& Services aligned with organizational goals.
- Develop and execute Go-To-Market
(GTM) strategies for Cybersecurity, Network Security,
SD-WAN, Firewalls, Network Management Systems (NMS), and Enterprise
Security solutions and related technology offerings.
- Build strong understanding of the
company’s portfolio and align growth initiatives with market demand,
customer needs, and competitive positioning.
- Conduct market research, customer
analysis, and competitive intelligence to identify new business
opportunities, solution gaps, and growth areas.
- Work closely with internal Sales,
technical, delivery, presales, alliances, and leadership teams to convert
strategic plans into executable initiatives.
- Support solution
positioning, value proposition development, and market messaging for
key offerings in network and security domains.
- Drive strategic partnerships,
alliances, and ecosystem development with OEMs, technology partners, and
channel stakeholders.
- Identify emerging trends in
enterprise networking and cybersecurity markets and recommend business
growth strategies accordingly.
- Support account growth initiatives
by identifying cross-sell, up-sell, and market expansion opportunities
across relevant solutions.
- Enable business planning through
CRM, dashboards, automation tools, and reporting mechanisms for effective
pipeline and growth tracking.
- Track performance against defined
KPIs and present periodic business reviews, growth insights, and strategic
recommendations to senior leadership.
- Represent the organization in
strategic customer discussions, partner meetings, OEM engagements, and
industry forums.
- Willingness to travel 15–30% within
India and internationally based on business needs.
Requirements
- 12+ years of experience in Business
Development, Growth, Strategy, GTM, or Solution-led business roles.
- Strong understanding of Cybersecurity,
Network Security, SD-WAN, Firewalls, NMS, and enterprise security/network
infrastructure solutions.
- Ability to understand product
capabilities, market applicability, customer use cases, and business
positioning of technology solutions.
- Experience in strategy-led
business development rather than purely target-driven sales.
- Strong exposure to market
expansion, GTM planning, partnerships, and growth execution.
- Experience working
cross-functionally with leadership, sales, technical teams, presales,
alliances, and operations.
- Structured, analytical, and
data-driven approach to opportunity assessment and strategic planning.
- Hands-on experience with CRM
tools, business planning, reporting dashboards, and automation platforms.
- Excellent communication,
presentation, and stakeholder management skills.
- Strong business acumen with the
ability to connect technology offerings to customer business
outcomes.
- Experience in IT services, system
integration, managed services, telecom, network security, or
cybersecurity domain.
- Exposure of working with
OEMs/partners in security and networking ecosystem.
- Prior experience in
solution/business growth around enterprise infrastructure and security
offerings will be an preferred.
Company at a glance
Market Scope is the leading source for market data, independent perspective and objective analysis in today’s ophthalmic and orthopedic markets.
Since 1998, Market Scope has surveyed physicians regarding procedure volumes, surgical techniques, and product use. We use this data, along with our extensive database of physicians and surgery centers, our wide-ranging knowledge of products and technology, and our comprehensive network of industry contacts, to report on the ophthalmic and orthopedic industries.
Market Scope reports are used by manufacturers, investors, entrepreneurs, and venture capitalists to measure performance, make investment decisions, and allocate resources. Our data, analysis, and forecasts serve as starting points for many annual planning cycles, strategic plans, acquisition analyses, and return on investment decisions in the industry. In addition, our information is routinely included in annual reports, SEC filings, and investor presentations by leading companies.
Opinion-leading physicians often include Market Scope data in presentations at major professional meetings to provide context and relevance to clinical findings. Market Scope data is also frequently quoted in national publications such as the Wall Street Journal and the New York Times, and in industry publications including Eye World and Ocular Surgery News.
Market Scope continues to be the most highly valued source for accurate and timely information about ophthalmic and orthopedic markets.
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