Senior Executive – Communications

Role Overview :

This role will drive internal communications and employer branding initiatives, supporting the CEO Communication Office in building a strong, consistent, and engaging employee narrative. The role focuses on enhancing employee engagement, strengthening culture storytelling, and enabling employee advocacy aligned to Incture’s values and growth journey.

Key Responsibilities :

• Execute structured internal communication aligned to CEO messaging (emailers, Teams, leadership updates)

• Support planning and execution of CEO-led communication formats:

 - Townhalls

 - Employee updates

 - Leadership messages

• Ensure consistency in tone, messaging, and frequency across internal channels

• Partner with HR and leadership teams to drive communication around:

- People programs (R&R)

- Values and culture initiatives

- Organizational milestones

• Develop and execute campaigns highlighting employee journeys and experiences

• Build and manage employee storytelling pipelines (employees, alumni, leaders)

• Translate internal culture into content for external platforms (LinkedIn, careers page)

• Support talent branding initiatives (campus, diversity, women in tech)

4. Employee Advocacy Programs

• Design and execute structured employee advocacy initiatives

• Enable employees with content, toolkits, and storytelling formats

• Drive participation across key talent segments (Garudas, leaders, delivery teams)

5. Campaigns & Engagement Initiatives

• Execute internal campaigns such as: 

- Incture Pulse: Team Spotlight

- Anniversary campaigns (20 years) 

- Engagement-led initiatives across locations

• Drive engagement on Teams and internal platforms (DM Screens)

Required Skills & Experience:

• 4–5 years in internal communications, employer branding, or corporate communications

• Experience in B2B, technology, consulting, or enterprise organizations preferred

• Strong writing and storytelling skills across digital and leadership formats

• Experience partnering with HR, leadership, and cross-functional teams

• Ability to manage multiple campaigns in a fast-paced environment

• Familiarity with collaboration tools such as MS Teams and social storytelling platforms preferred

Key Attributes

• Strong storytelling and content creation mindset

• High ownership and execution agility

• Ability to work in ambiguity and build processes from scratch

• Strong stakeholder management with HR and leadership teams

• High empathy and people-first communication style

• Strong visual and campaign thinking

• Ability to translate culture into authentic narratives