Cascade Door & Millwork General Manager

The General Manager is responsible for leading overall business operations while driving sales performance, revenue growth, and customer satisfaction. This role blends operational leadership with hands-on sales execution, ensuring alignment across sales, operations, customer experience, and financial performance.

This individual oversees the full sales function while maintaining direct responsibility for key, high-value accounts. The General Manager is accountable for profitability, team development, and continuous business improvement.

Qualifications and Physical Requirements

• Demonstrates strong personal and professional integrity aligned with company values.
• Proven leadership experience with the ability to develop and manage teams.
• Strong sales background with experience managing key accounts.
• Financial acumen including budgeting, forecasting, and business planning.
• Strong interpersonal and communication skills.
• Highly organized with the ability to manage multiple priorities.
• Analytical mindset with strong decision-making capabilities.
• Experience with CRM systems, reporting tools, and Microsoft Office.
• Ability to balance strategic thinking with hands-on execution.
• Ability to sit, stand, and walk for extended periods.
• Ability to perform field-based sales activities and site visits.
• Occasional travel to customer sites, job sites, or industry events.
• Ability to work in office, showroom, and warehouse environments.
• Valid driver’s license with acceptable driving record.
• Must pass background check and meet insurability standards.
• Commitment to maintaining a substance-free workplace.
• Must have an approved driving record, valid driver’s license, and meet insurability standards.
• Must have an approved background check.
• Must maintain a substance-free working environment.

Role and Responsibilities:

General Oversight & Business Performance

• Oversee all business operations in alignment with ownership objectives.
• Monitor and ensure profitability and achievement of financial goals.
• Lead continuous improvement initiatives across all departments.

Leadership & Team Development

• Recruit, hire, train, and develop team members across sales and operations.
• Set clear expectations, performance goals, and accountability standards.
• Provide coaching, mentorship, and performance evaluations.
• Foster a positive, safe, and results-driven work environment.
• Create opportunities for employee growth and development.

Sales Leadership & Execution

• Oversee and lead the entire sales function, including lead management, quoting, and order flow.
• Establish sales goals, quotas, and performance metrics.
• Actively sell and manage key strategic and high-value accounts.
• Ensure alignment with marketing initiatives and growth strategies.
• Monitor pipeline activity and sales performance.

Strategic Growth & Business Development

• Develop and implement strategies to drive revenue growth.
• Analyze market trends and sales data to identify expansion opportunities.
• Build and maintain strong relationships with key customers and vendors.
• Identify and pursue new business opportunities.

Customer & Account Management

• Maintain relationships with high-value and strategic customers.
• Ensure exceptional customer experience and service standards.
• Resolve complex or escalated customer issues.
• Ensure all customer needs are followed through to completion.

Sales Operations & Order Management

• Ensure timely follow-up on leads and conversion opportunities.
• Oversee accuracy and timeliness of quotes and orders.
• Approve quotes and finalized sales orders.
• Ensure smooth transition of orders to Sales Support for processing.
• Coordinate with operations on fulfillment, timelines, and product issues.

Vendor & Purchasing Oversight

• Build and maintain strong vendor relationships.
• Ensure purchasing processes are followed.
• Address and resolve vendor-related issues.
• Provide feedback to vendors to improve support and service levels.

Performance Monitoring & Reporting

• Track key metrics including sales performance, profitability, and operational efficiency.
• Forecast revenue and adjust strategies as needed.
• Use data and reporting to guide decision-making.
• Ensure compliance with company policies and government regulations.
• Provide consistent, meaningful reporting to ownership on business performance.

Company Values:

• Foundation of Integrity: A commitment to do the right thing and err on the side of benefiting others.
• Positively Inspiring Others: Interacting positively with others in a caring and compassionate way.
• Foundation of Integrity: A commitment to do the right thing and err on the side of benefiting others.
• Positively Inspiring Others: Interacting positively with others in a caring and compassionate way.

To learn more about Cascade Door & Millwork, please log onto our website at: https://cascadedoor.net/

Benefits:

• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Paid time off
• Referral program
• Vision insurance