Business Development Representative - Signs & Graphics
- Location
- Indianapolis
- Workplace
- On-site
- Employment
- Full-time
- Compensation
- $1k
About this role
Benefits:
- Paid time off
- Training & development
- 401(k)
- 401(k) matching
- Bonus based on performance
FASTSIGNS is looking for a proactive, relationship-focused sales professional to grow our business through targeted outreach, new customer acquisition, and reactivation of past customers.
In this role, you’ll identify opportunities, connect with decision-makers, recommend signs and graphics solutions, and manage the resulting orders through completion. Success requires consistent prospecting, strong follow-through, and the ability to turn an initial conversation into a long-term customer relationship.
Primary Responsibilities
Primary Responsibilities
Develop New Business
- Research and target businesses with ongoing signage, branding, and visual communication needs.
- Make consistent outbound cold calls, send personalized outreach, and conduct business visits to generate opportunities.
- Identify decision-makers, learn about their business needs, and schedule sales consultations.
- Prepare proposals, follow up on quotes, and close sales.
- Build referral relationships that generate repeat opportunities.
Reactivate Dormant Accounts
- Reconnect with customers who have not ordered recently.
- Review previous projects, identify current needs, and uncover opportunities to earn their business again.
- Maintain a structured follow-up plan to turn reactivated accounts into repeat customers.
Manage Customer Projects
- Serve as the customer’s primary contact from initial consultation through project completion.
- Gather accurate project specifications, budgets, and deadlines.
- Coordinate estimates, artwork approvals, production, and installation with the internal team.
- Keep customers informed, resolve questions, and follow up after completion to identify future needs.
Maintain an Active Sales Pipeline
- Record customer interactions, opportunities, and next steps in our CRM.
- Organize daily prospecting and follow-up activities.
- Work toward agreed-upon goals for outreach, new accounts, reactivated accounts, and sales revenue.
What We’re Looking For
- Comfortable initiating conversations and making cold calls.
- Self-motivated, organized, and accountable for sales results.
- Strong communication, relationship-building, and follow-up skills.
- Able to manage multiple customer projects while maintaining consistent prospecting activity.
- Previous business-to-business sales or business development experience preferred.
- Signs, graphics, printing, or related industry experience is a plus.
Grow and Strengthen Existing Accounts
- Build deeper relationships with existing customers by understanding their business, goals, and ongoing signage needs.
- Schedule regular check-ins to discuss upcoming projects, evaluate previous work, and identify additional ways FASTSIGNS can support their business.
- Develop relationships with additional decision-makers, departments, and locations within each account.
- Proactively recommend relevant signs and graphics solutions.
- Create account growth plans that encourage repeat business and position FASTSIGNS as a trusted, long-term partner.
What Success Looks Like
A steady pipeline of qualified opportunities, new customers placing orders, dormant accounts returning, and well-managed projects that lead to repeat business.
Benefits/Perks
- Competitive Salary
- Paid Vacation and Holiday
- Performance Bonus
- Ongoing Training Opportunities
- Career Pathing
- Build your skillset and grow your career
Ideal Qualifications for FASTSIGNS Outside Sales Team member:
- High School Diploma or equivalent
- Prior B2B consultative sales experience preferred
Do you enjoy working with people? Do you enjoy helping people solve problems by offering advice and consultation? Are you looking for a job that offers constant learning, skills growth and a career path? If so, we are looking for employees just like you in the ever-changing Sign Industry. Apply today!
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