Performance marketing - Meta & Google Intern - IncluHub
- Location
- Hyderabad
- Workplace
- On-site
- Employment
- Internship
About this role
Summary
We are seeking a motivated and detail-oriented individual to join our team as a Performance Marketing Intern, focusing specifically on Meta and Google advertising platforms. This role offers a unique opportunity for a fresh graduate to dive into the dynamic world of digital advertising, gaining hands-on experience in campaign management, data analysis, and strategic optimization. As an intern, you will play a vital part in executing targeted marketing initiatives that drive brand visibility and customer engagement. This position is ideal for someone eager to learn industry best practices and contribute to real-world marketing projects within a fast-paced environment.
Responsibilities
- Assist in the creation, deployment, and monitoring of paid advertising campaigns across Meta (Facebook/Instagram) and Google Ads platforms.
- Conduct thorough research on target audiences to help refine campaign targeting parameters and improve ad relevance.
- Track key performance indicators (KPIs) and analyze campaign data to identify trends, opportunities, and areas for optimization.
- Support the development of creative assets and copy variations to test different messaging strategies.
- Collaborate with the marketing team to compile performance reports and present actionable insights for future campaigns.
- Stay updated on the latest trends, algorithm changes, and best practices within the digital advertising landscape.
Requirements
Requirements:
- Currently pursuing or recently completed a degree in Marketing, Business, Communications, or a related field.
- Demonstrated interest and basic understanding of paid social media advertising and search engine marketing.
- Strong analytical skills with the ability to interpret data and draw logical conclusions.
- Excellent written and verbal communication skills.
- Proficiency in Microsoft Office Suite and familiarity with Google Analytics or similar tools is a plus.
- High level of curiosity, willingness to learn, and ability to work effectively in a team environment.
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