Head of Product

Location
Hertzelia,
Workplace
Hybrid
Employment
Full-time

About this role

Head of Product

Department: 61-415 - Product - Growth

Employment Type: Permanent - Full Time

Location: Israel

Reporting To: Aviram Bogin



Description

Why Join DAZN?

DAZN is on a mission to revolutionise how fans connect with sport. With millions of global users and 40+ sports across 300+ leagues, we’re not just streaming—we’re building a platform that fuels passion and community. As we expand our product to go beyond live viewing, we’re creating social, interactive, and community-driven experiences that transform fans from viewers into participants.

As Head of Product – Social, you’ll lead the vision, strategy, and delivery of our social features and engagement tools — driving how users interact with each other, with athletes, and with content across the DAZN ecosystem. If you’re passionate about fandom, live events, and redefining how people experience sport digitally, this is your opportunity to create a category-defining product.

The Role

You will be responsible for building and delivering DAZN’s Social product roadmap — from watch parties and reactions to community feeds, comments, polls, influencer-led engagement, and beyond. Your goal: build experiences that bring fans closer together, make content more interactive, and extend user time spent on platform. Working closely with engineering, design, marketing, editorial and data teams, you’ll bring innovation to life at the intersection of sport, content and community.


What You'll Be Doing:

  • Own the end-to-end product vision and roadmap for social engagement, across all DAZN platforms (mobile, web, CTV)
  • Define and measure KPIs related to social engagement, content sharing, and user retention
  • Develop features such as live chats, social reactions, watch-alongs, comments, and polls during live events and beyond game time
  • Partner with the content and community teams to build interactive tools for talent, influencers, and DAZN creators
  • Drive initiatives that increase user participation, friend referrals, and viral sharing
  • Integrate user-generated content (UGC) and fan interactions into the broader product experience
  • Collaborate with Data Science and Personalisation to recommend socially trending content
  • Ensure our social features align with moderation, safety, and community guidelines
  • Communicate progress, results, and opportunities to senior stakeholders and DAZN leadership


What You'll Bring:

  • 7+ years of product management experience, ideally within consumer-facing social, media, or streaming platforms
  • Proven experience building interactive, community, or socially-driven product features
  • Strong product intuition and ability to translate fandom into innovative experiences
  • Experience with moderation, UGC, and community growth strategies
  • Data-driven mindset with comfort analysing metrics and running A/B tests
  • Excellent stakeholder management and communication skills
  • Passion for sport and a deep understanding of how fans engage socially around live events
  • Awareness of platform safety, trust & moderation principles


Benefits

Some of the benefits of working with us include a dynamic and challenging work environment, learning and development resources, working with the most advanced technologies, a family-friendly community, the opportunity for flexible working, and full access to DAZN broadcasts.

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Benefits

  • Dynamic and challenging work environment
  • Learning and development resources
  • Advanced technologies
  • Family-friendly community
  • Flexible working
  • Full access to DAZN broadcasts