About this role
We're looking for a copywriter to craft imaginative, persuasive campaigns for Asian American and Asian audiences, reporting to our Creative Director. This role calls for genuine cultural insight into Asian American or Asian communities — through lived experience, community immersion, or comparable background — to keep messaging authentic and resonant.
What You'll Do
Write clear, original, on-brand copy across TV, social, print, radio, and digital
Bring cultural fluency to shape tone, messaging, and creative strategy for Asian market audiences
Collaborate with the Art Director on layouts and storyboards
Proof and check mechanicals for accuracy
Stay current on trends — cultural and technological — shaping the space
What You Bring
Excellent writing, editing, and proofreading skills
Deep insight into Asian American or Asian consumer values and lifestyle
Strong conceptual thinking and multi-channel writing experience
Great communication skills and attention to detail
Strong organization and time management; able to juggle multiple projects
Bilingual (Mandarin, Cantonese, Korean, Vietnamese, Tagalog, etc.) a plus — not required
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