Head of Product Marketing

What we're looking for:

We need someone with 5-10 years of experience in Product Marketing, Product Management, or Management Consulting who has personally built PMM processes from scratch and owned end-to-end product launches. You should be comfortable operating as a sole contributor in a high-growth environment and have a track record of developing compelling positioning and messaging for enterprise buyers (CPOs, CFOs). Bonus points if you come from a Series C+ B2B SaaS or FinTech company, or have a management consulting background (McKinsey, Bain, BCG) with a pivot into product marketing.

What you'll do:

• Build the entire Product Marketing function from scratch — defining processes, launch frameworks, and operating cadence as the first PMM hire reporting directly to the CEO
• Develop compelling positioning and messaging across our product portfolio, translating complex fintech capabilities into simple, customer-focused value propositions
• Own the end-to-end go-to-market strategy for new products, features, partnerships, and market expansions (we launch new countries multiple times a year)
• Equip sales and customer success teams with enablement tools — battle cards, pitch decks, competitive intel — to win enterprise deals
• Conduct customer interviews and win/loss analysis to develop deep market understanding and influence product strategy
• Establish KPI frameworks that tie Product Marketing work to measurable business impact
• Create differentiated messaging by customer segment, industry, region, and buyer persona across 50+ countries