New YorkOn-site · 2–10 yrs
$100k - $250k
Marketplace · New York, NY
SideShift
SideShift is the world's leading UGC Creator Marketplace connecting over 3,000 brands with 1.4 million creators, having facilitated over $100 million in creator payments. The platform is expanding into paid ads and influencer marketing while scaling rapidly from its New York City headquarters.
- Location
- New York
- 8 roles
- Team size
- 11-50
- Founded 2024
- Total raised
- $9.5M
- Seed · last round Nov '25
- Salary range
- $100–250k
- + equity · 7 of 8 roles
- Visa
- TN Visa Only
- 1 of 8 roles
Open positions · 8
New YorkOn-site · 0–2 yrs
$130k - $200k+ equity
New YorkOn-site · 1–5 yrsTN Visa Only
$130k - $230k+ equity
New YorkOn-site
Open
New YorkOn-site
$100k–$150k/yr
OpenNew YorkOn-site
$130k–$180k/yr
OpenNew YorkOn-site
$130k–$180k/yr
OpenNew YorkOn-site
$120k–$160k/yr
OpenAbout SideShift
SideShift is the world's leading UGC Creator Marketplace, connecting over 3,000 brands of all sizes with a diverse network of more than 1.4 million creators. Operating as a two-sided marketplace with a web application for brands and a native iOS mobile app for creators, SideShift has facilitated over $100 million in payments to creators, with monthly payouts now reaching $7 million. The platform's iOS app generates over 200,000 downloads per month, reflecting strong creator engagement and adoption. Beyond user-generated content, SideShift is expanding into paid ads and influencer marketing as it pursues its ambitious vision to build the last marketing company on earth. Headquartered in New York City, the company is experiencing rapid growth and scaling its engineering team to support its expanding platform capabilities.
Culture & values
Builder-first and low-bureaucracy culture
CEO works directly in the codebase and sits next to the team
No layers of management between engineers and founders
Daily in-person collaboration with founders at NYC office
Values speed, ownership, and taste
Engineers expected to come up with ideas, implement them, A/B test, and iterate without waiting for detailed specs
High bar for quality benchmarked against apps like Robinhood, Airbnb, and Duolingo
Team is not precious about process and prioritizes shipping great product fast
Heavily leaning into AI-augmented development
Meritocratic environment where what you build matters more than pedigree
Small, tight-knit engineering team with outsized individual impact
Hires early-career engineers and people with no prior full-time experience who have thrived
Funding
$9.5Mtotal raised
- Nov 2025 · Seed$2M
- Oct 2025 · Seed$7.1M
- Sep 2024 · Pre-seed$200k
- Aug 2024 · Pre-seed$150k
Company at a glance
The team at SideShift
11-50 peopleSee everyone on LinkedIn
Team breakdown
Team Distribution
- Other Specialized56%
- Sales & Business Development24%
- Leadership7%
- Software Engineering6%
- No Information4%
Where the Team Studied
- 1.University of Wisconsin-Madison
- 2.Stanford University
- 3.Florida State University
- 4.Arizona State University
- 5.Claremont McKenna College
Team Worked At
- DoorDash
- Ulta Beauty
- Morgan Stanley
- L'Oréal
- Booz Allen Hamilton
Location
Team Composition
108 people- Marketing5 senior59
- Engineering and Technical2 senior10
- General Management7 senior8
- Sales2 senior7
- Customer Service4
- Education3
- Operations2
- Administrative1
Life at SideShift
Frequently asked questions
Of 8 open roles, SideShift has 8 on-site positions.
SideShift is based in New York.
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