AI

General Creative

AI video ad platform turning thousands of competing creators into proprietary taste data for creative AI.

Location
San Francisco
On-site · 1 role
Team size
1-10
Founded 2025
Stage
Pre-seed
Open roles
1

Open positions · 1

About General Creative

General Creative is building individualized AI that understands human taste. Nearly 10,000 creators answer real brand briefs with AI video ads; peers and brands rank the entries, and the winners run as live campaigns that send back real conversion data. The result is a unique preference dataset used to train reward models, creative evals, and eventually creative agents.

Culture & values

High agency and a strong bias toward building

Intellectual honesty and low ego

Comfortable changing direction when the evidence changes

Willing to do unglamorous early-stage work

Product instincts alongside technical depth

Real interest in creativity and human feedback

Company at a glance

Founded2025
Location
San Francisco, United States

The team at General Creative

1-10 peopleSee everyone on LinkedIn

Location

Frequently asked questions

Of 1 open role, General Creative has 1 on-site position.

General Creative is based in San Francisco.

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