Catalog
Backed byAcrew Capital
About Catalog
Catalog is building the commerce layer for AI, providing infrastructure that enables AI agents to understand, reason about, and transact with real products. The company transforms e-commerce product data into formats that frontier AI systems like ChatGPT, Gemini, and Claude can comprehend and act upon, effectively closing the gap between how products exist on the web and how AI needs to see them. By partnering directly with e-commerce brands and AI research labs, Catalog powers the backend for AI-native shopping experiences. Founded by Hamish Gunasekara, a former data scientist at ArcTopay and core member of Cash App Commerce, the five-person team is based in North Beach, San Francisco.
Company at a glance
Location
About the Team
Team Distribution
- Leadership67%
- Engineering33%
Where the Team Studied
- 1.Harvard University
- 2.University of California, Berkeley
- 3.University of Melbourne
Team Worked At
- Square
- DoorDash
- Afterpay
Team Composition
3 people- Entrepreneurship2 senior2
Culture & values
High trust and high intensity work environment
Everyone is in-person
Ownership is pushed down to the individual
Work is at the frontier of what AI can do
Funding History
Life at Catalog
Frequently asked questions
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