SaaS · Paris, France

Catalog

Catalog builds infrastructure enabling AI agents to understand and transact with real products by transforming e-commerce data into formats compatible with frontier AI systems like ChatGPT and Claude.

Backed by Acrew Capital, Hustle Fund, WndrCo and 5 more

Location
Paris, France
Team size
1-10
Founded 2025
Total raised
$6.3M
Seed · last round Mar '26

About Catalog

Catalog is building the commerce layer for AI, providing infrastructure that enables AI agents to understand, reason about, and transact with real products. The company transforms e-commerce product data into formats that frontier AI systems like ChatGPT, Gemini, and Claude can comprehend and act upon, effectively closing the gap between how products exist on the web and how AI needs to see them. By partnering directly with e-commerce brands and AI research labs, Catalog powers the backend for AI-native shopping experiences. Founded by Hamish Gunasekara, a former data scientist at ArcTopay and core member of Cash App Commerce, the five-person team is based in North Beach, San Francisco.

Culture & values

High trust and high intensity work environment

Everyone is in-person

Ownership is pushed down to the individual

Work is at the frontier of what AI can do

Funding

$6.3Mtotal raised

Mar '24Mar '26
  • Mar 2026 · Pre-SeedAcrew Capital, WndrCo, Hustle Fund
    $3M
  • Mar 2024 · EquityLocalGlobe, Motier Ventures, Kima Ventures, ATI, helloworld.vc
    $3.3M
  • Acrew Capital
  • Hustle Fund
  • WndrCo
  • ATI
  • Kima Ventures
  • LocalGlobe
  • Motier Ventures
  • helloworld.vc

Company at a glance

Founded2025
Location
Paris, France
LinkedInLinkedIn

The team at Catalog

1-10 peopleSee everyone on LinkedIn

DF

Dylan Farrell

Co-Founder @ Catalog | Harvard Math

HG

Hamish Gunasekara

Co-Founder @ Catalog | prev AI @ Square, Afterpay

Team breakdown

Team Distribution

  • Leadership67%
  • Engineering33%

Where the Team Studied

  1. 1.Harvard University
  2. 2.University of California, Berkeley
  3. 3.University of Melbourne

Team Worked At

  • Square
  • DoorDash
  • Afterpay

Location

Team Composition

3 people
  • Entrepreneurship2 senior2

Life at Catalog

Frequently asked questions

Catalog is based in Paris, France.

Ask your AI about Catalog

Connect Clera once, then ask what they're hiring for.

Ask about this company

Tell me about Catalog (https://www.getclera.com/companies/catalog-getcatalog). Then find open roles at similar startups on Clera that fit my profile.
Not connected yet? Takes a minute
One click above pre-fills the connector. Or by hand: Settings > Connectors > Add custom connector, paste https://mcp.getclera.com. Either way, sign in with the account you use on Clera and approve the consent screen.
https://mcp.getclera.com

Sign in with your Clera account. MCP docs

Companies similar to Catalog