We are
seeking a highly creative and analytical Social Media & Digital Platforms
Manager to oversee and manage all online platforms, digital branding, and
customer relationship systems. The successful candidate will be responsible for
managing social media accounts, optimising our website presence, handling
graphic design tasks, and administering our Zoho CRM system to ensure efficient
lead tracking, customer engagement, and sales support.
This role
requires a combination of creativity, technical skills, marketing strategy, and
CRM management expertise.
Requirements
Key
Responsibilities
1. Social
Media Management
- Develop and execute social media
strategies across all platforms (Facebook, Instagram, TikTok, LinkedIn, X,
etc.).
- Create, schedule, and publish
engaging content (posts, reels, stories, ads).
- Monitor engagement, respond to
comments and messages promptly.
- Grow brand awareness and increase
followers organically and through paid campaigns.
- Track performance metrics and
generate monthly reports.
2. Graphic
Design & Content Creation
- Design promotional materials
including banners, posters, product images, and advertisements.
- Create visual content for social
media and website use.
- Maintain brand consistency across all
digital platforms.
- Edit photos and videos for marketing
campaigns.
3. Website
& Online Platform Management
- Update website promotional sections.
- Optimize content for SEO and improved
visibility.
- Ensure all online platforms are up to
date with offers.
4. Digital
Marketing & Campaign Management
- Plan and execute online marketing
campaigns.
- Manage paid advertising budgets.
- Analyse campaign performance and
adjust strategies accordingly.
- Improve customer acquisition and
retention strategies.
5. Handle online sales
- Handle all online sales inquiries and convert leads into
paying customers.
- Manage customer orders received via phone calls,
WhatsApp, Facebook, Instagram, and website.
- Ensure all orders are correctly captured, confirmed, and
processed.
- Resolve customer complaints, returns, and service issues
efficiently.
- Follow up on all pending orders and quotations.
Qualifications
& Skills
- Diploma or Bachelor’s Degree in Marketing,
Communications, or related field.
- Proven experience managing social media accounts for a
business.
- Strong graphic design skills (Canva, Adobe Photoshop,
Illustrator, or similar tools).
- Experience working with CRM.
- Understanding of digital marketing analytics and
reporting.
- Knowledge of SEO principles.
- Strong organizational and multitasking abilities.
- Excellent written and verbal communication skills.
- Creativity and innovation.
- Attention to detail.
- Analytical thinking.
- Time management.
- Self-driven and results-oriented.
- Ability to work independently with minimal supervision.
Benefits
- Access to professional marketing tools.
- Opportunities for continuous learning and professional development.
- A collaborative and creative work environment.
- Staff discounts on products and promotions.