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FUTEK logoFUTEK

Technical Marketing Manager

Irvine, California, United States · On-site

$145k–$160k/yr

Senior

Job DetailsJob Location: FUTEK - Irvine, CA 92618Position Type: Full TimeEducation Level: 4 Year DegreeSalary Range: $145,000.00 - $160,000.00 Salary/yearTravel Percentage: NegligibleJob Category: MarketingJob Summary: T…

Skills: Technical Marketing, Product Messaging, Campaign Management, Project Management, Pardot

FUTEK logo

Technical Marketing Manager

FUTEK

Irvine, California, United States • On-site

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Senior

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  • $145k–$160k/yr
  • Full-time
  • bachelor degree
  • Posted 3d ago
  • ~40 hrs/week

Responsibilities

Lead marketing execution and technical product messaging while serving as a bridge between engineering, marketing, and design. Manage the marketing team and oversee the end-to-end execution of campaigns and brand consistency across all channels.

Requirements

Requires 5-8 years of experience in technical or product marketing with a strong ability to translate engineering concepts into market-facing messaging. A bachelor's degree in Engineering, Marketing, or a related field is required, with an engineering degree strongly preferred.

Full job description

Job DetailsJob Location: FUTEK - Irvine, CA 92618Position Type: Full TimeEducation Level: 4 Year DegreeSalary Range: $145,000.00 - $160,000.00 Salary/yearTravel Percentage: NegligibleJob Category: MarketingJob Summary:

The role of a Technical Marketing Manager is to lead marketing execution, strengthen technical product messaging, and improve consistency across creative and brand outputs.

This role will serve as a key bridge between engineering, marketing, and design, ensuring that product messaging is technically accurate, visually consistent, and effectively executed across channels. Success in this role will support revenue growth.

The Technical Marketing Manager will have decision-making authority over marketing assets, campaign priorities, timelines, and vendor management.

Essential Job Functions

Own day-to-day marketing execution across campaigns, content, and creative deliverables
Review and approve marketing and design assets to ensure brand consistency and technical accuracy
Translate engineering concepts, product information, and technical documentation into clear marketing messaging
Plan and manage marketing campaigns from concept through execution
Contribute to marketing strategy by identifying opportunities to improve product positioning, messaging, campaign direction, and go-to-market execution
Partner with Sales and Engineering stakeholders to support product releases, ensuring technical accuracy, clear market-facing messaging, and timely execution of related marketing deliverables
Create and manage creative briefs for designers
Coordinate internal and external design resources and track deadlines
Manage and prioritize the work of the Marketing Associate, Technical Copywriter, and Designers
Maintain and update website content for accuracy, clarity, and consistency
Refine, uphold, and enforce brand guidelines across channels
Identify gaps in messaging, content, and execution, and drive improvements
Strengthen cross-functional coordination between engineering, marketing, and creative stakeholders
Create and manage campaigns in Pardot, including integration with Salesforce
Manage campaign priorities, timelines, marketing asset approvals, and vendor-related decisions

Qualifications

5–8 years of experience in technical marketing, product marketing, or a closely related marketing role in a technical environment
Ability to translate technical product information into clear, accurate, market-facing messaging
Experience reviewing and extracting insights from datasheets, drawings, and technical documentation
Understanding of product applications and system integrations
Experience planning and managing marketing campaigns end-to-end
Experience creating and managing creative briefs and coordinating design workflows
Strong project management skills across cross-functional teams
Experience maintaining website content and managing digital assets for web use
Experience with Pardot, including creating and managing campaigns
Experience with Salesforce integration to support campaign execution and lead management
Working knowledge of Figma or Adobe Creative Suite for review and feedback purposes

Education

Bachelor’s degree in Engineering, Marketing, or a related technical field (Engineering degree strongly preferred)

Competencies

Strong communication across engineering, marketing, and design teams
High attention to detail and accuracy in technical messaging
Ability to enforce consistency across brand outputs
Ability to balance technical accuracy with clarity and visual consistency
Strong organizational and execution discipline
Sound judgment in reviewing creative and marketing content
Manage, guide, and prioritize the marketing team’s work to achieve department goals and ensure timely execution of marketing deliverables.

Preferred Qualifications

The strongest candidates will bring a combination of technical fluency and strong marketing execution capability. This role is best suited for someone who can understand engineering-driven products, translate them into effective messaging, and maintain high standards for quality, consistency, and delivery.

Candidates will stand out if they demonstrate

Strong grasp of engineering concepts paired with strong brand judgment
Ability to balance technical accuracy with clarity, usability, and visual consistency
Hands-on ownership of campaign execution and deliverables
Ability to bring structure and accountability to creative workflows

Supervisory Responsibility

This position will have direct reports including Marketing Associate, Technical Copywriter and Designers.

Work Environment

Much of this job is conducted in an office setting while utilizing standard office machinery. However, job may require visits to the Production area where the employee may be exposed to airborne particles, mild fumes and moving mechanical parts and vibration. The noise level in the office setting is considered low. The noise level in the Production area is considered moderate.

Physical Demands

Requires regular, predictable, attendance and punctuality. Requires prolonged periods or sitting, occasional standing, stooping, bending and reaching and repetitive hand movements.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Related keywords

PardotSalesforceFigmaAdobe Creative SuiteTechnical MarketingProduct MarketingGo-to-marketBrand GuidelinesTechnical DocumentationDatasheetsSystem IntegrationsCreative BriefsLead ManagementDigital AssetsEngineering ConceptsMarketing Execution

About FUTEK

LinkedInVisit site

Advanced measurement solutions for innovative technology.

Industry
Industrial Machinery Manufacturing
Company size
51-200 employees
Founded
1985
Headquarters
Irvine, CA
LinkedIn followers
8,938

FUTEK is a U.S. Manufacturer of load cells, torque sensors, pressure sensors, multi-axis sensors and related instruments and software. Located in Southern California, FUTEK has built a reputation as a quality provider of test and measurement tools. Specializing in the research and development of these advanced sensing devices, FUTEK’s products are used in many industry applications, such as medical, aerospace, automotive and automation robotics. Vowing to produce the highest quality in performance and reliability, FUTEK’s product line stands unmatched within the test and measurement industry.

Offices: 10 Thomas, Irvine, CA 92618, US

Load CellsTorque SensorsPressure SensorsInstrumentationSoftwareMulti-Axis SensorsOEM SensorsElectronicsand TransducersIndustrial Engineering
View all jobs at FUTEK

About FUTEK

LinkedInVisit site

Advanced measurement solutions for innovative technology.

Industry
Industrial Machinery Manufacturing
Company size
51-200 employees
Founded
1985
Headquarters
Irvine, CA
LinkedIn followers
8,938

FUTEK is a U.S. Manufacturer of load cells, torque sensors, pressure sensors, multi-axis sensors and related instruments and software. Located in Southern California, FUTEK has built a reputation as a quality provider of test and measurement tools. Specializing in the research and development of these advanced sensing devices, FUTEK’s products are used in many industry applications, such as medical, aerospace, automotive and automation robotics. Vowing to produce the highest quality in performance and reliability, FUTEK’s product line stands unmatched within the test and measurement industry.

Offices: 10 Thomas, Irvine, CA 92618, US

Load CellsTorque SensorsPressure SensorsInstrumentationSoftwareMulti-Axis SensorsOEM SensorsElectronicsand TransducersIndustrial Engineering
View all jobs at FUTEK

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