Marketing Lead

Location
cairo
Workplace
On-site

About this role

We are looking for an experienced and results-driven Marketing Lead to take full ownership of the marketing function and drive the strategy, execution, and performance that support business growth.

The ideal candidate is a hands-on marketing professional with strong expertise in performance marketing, SEO, paid media, and data-driven decision-making.

Key Responsibilities

Develop and execute the overall marketing strategy in alignment with business objectives.

Own and optimize SEO and Google Ads performance to drive growth and maximize ROI.

Lead content direction and brand positioning across relevant marketing channels.

Manage and oversee the external marketing agency, ensuring high-quality and effective deliverables.

Evaluate and challenge agency outputs based on performance, quality, and business objectives.

Analyze marketing data and translate insights into clear, actionable recommendations.

Forecast, plan, and continuously optimize marketing performance and key KPIs.

Identify opportunities to improve campaign effectiveness, lead generation, and overall marketing performance.

* Take end-to-end ownership of marketing activities, from strategy and planning through execution and optimization.

Proven experience in Performance Marketing, with strong expertise in SEO and Paid Media.

Demonstrated experience in developing and executing end-to-end marketing strategies.

Strong analytical and data-driven mindset with the ability to turn data into actionable business insights.

Experience managing, evaluating, or working closely with external marketing agencies.

Strong understanding of digital marketing channels, performance metrics, and campaign optimization.

Excellent strategic thinking, problem-solving, and decision-making skills.

Strong communication and stakeholder management skills.

High level of ownership, accountability, and results orientation.

* Ability to work independently and manage multiple priorities in a fast-paced environment.

Competitive Salary

Medical Insurance

* Social Insurance

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Top Benefits

  • Medical Insurance
  • Social Insurance