UFC GYM Southern California Regional Director
About this role
GENERAL SUMMARY: The Regional Director of SoCal will serve as a regional liaison to the Vice Presidents of Sales, Fitness and EVP of Operations, and oversee sales, fitness and operations execution through standardizing processes, training and accountability across all SoCal Managed Clubs. Will create alignment from the field to the Corporate team by working with department heads to ensure information is presented effectively to the field. Ensure a positive employee and customer experience through weekly calls, communication, and leadership training and development. Will work closely with cross functional leaders and General Managers and be actively involved with leading and driving sales, fitness, and operational excellence.
- Drive sales execution by coaching General Managers on key performance metrics, accountability, and financial results.
- Lead sales training to improve lead generation, appointments, guest conversions, and membership sales.
- Ensure clubs achieve monthly goals for new memberships, EFT, and personal training sales.
- Lead accountability meetings and align promotions, pricing, and sales strategies across clubs.
- Partner with senior leadership on talent development, succession planning, and personnel decisions.
- Lead fitness operations by coaching managers on training, onboarding, leadership, and performance expectations.
- Oversee private coaching sales, fitness program performance, and operational metrics.
- Recruit, develop, and retain fitness managers, coaches, and instructors.
- Ensure program quality, curriculum compliance, and consistent member experience.
- Partner with executive leadership on accountability, succession planning, and personnel decisions.
- Oversee club operations, ensuring consistent execution, budget compliance, and exceptional member experience.
- Lead operational teams, including maintenance, janitorial, kids club, and front-of-house support.
- Ensure successful presales, new club openings, payroll accuracy, and facility standards.
- Drive operational efficiency through quality control, inventory management, and loss prevention.
- Recruit, develop, and retain leaders while partnering with senior leadership on succession planning and personnel.
ORGANIZATION RELATIONSHIPS: The Regional Director of SoCal will be responsible for delivering results by exceeding revenue targets and providing direction and leadership to the General Managers, Fitness Managers and Operations Managers in the company reporting directly to the VP, Sales, VP, Fitness and EVP, Operations
Flexible work from home options available.
Company at a glance
UFC GYM is the global leader in MMA-inspired fitness. Train Different in 150 locations around the world.
Rooted in authenticity, UFC GYM is an extension of the Ultimate Fighting Championship® and proud to make the training programs and benefits of elite MMA athletes accessible to all, regardless of age or athletic ability. The company was founded in alliance with New Evolution Ventures™ (NeV), developers of many of the world’s most successful fitness brands.
For more information, visit www.ufcgym.com or explore career opportunities at www.ufcgym.com/careers.
Tired of cold applications?
Sign up with Clera and we'll reach out the moment a role actually fits you — no more spraying applications into the void.
Know someone who'd be great for this?