Senior Product Marketing Manager
- Location
- Auckland, Dallas +7
- Workplace
- Hybrid
- Compensation
- $120k – $135k + equity
- Visa
- No Visa Sponsorship
About this role
What we're looking for:
We need someone with 5-8 years of product marketing experience at a B2B SaaS company who has built a product marketing function from scratch and led end-to-end go-to-market launches. You should be comfortable operating with ambiguity, working cross-functionally with Product, Sales, and leadership, and have a track record of translating complex products into crisp positioning and messaging that drives pipeline. Bonus points if you have experience in construction tech, proptech, or marketing to technical/field-based buyers.
What you'll do:
Own positioning and messaging for Timescapes across segments (GCs, owners, developers), personas (Project Managers, Digital Teams), and geographies (NZ, Australia, Canada, US)
Build the product marketing function from the ground up — audit what exists, define the playbook, and execute against it
Lead GTM strategy and execution for new product launches, partner launches, and feature releases across four markets
Own the sales enablement programme end-to-end: battlecards, competitive objection guides, one-pagers, ROI calculators, demo scripts, and ongoing deal coaching
Work closely with Product, Sales, Customer Success, and Marketing leadership to shape how top construction companies discover and adopt Timescapes
Design and ship AI workflows that make product marketing dramatically more effective — competitive monitoring, customer research synthesis, content drafting, and enablement generation
Lead the upcoming website rebuild, owning the positioning and messaging strategy
Maintain deep understanding of the construction technology landscape, synthesizing customer interviews, win/loss data, and market signals into actionable insights
Build a library of compelling customer evidence and nurture customer advocates for reference programmes, case studies, and events
Coach and advise the regional marketing managers on messaging and positioning across their demand gen channels
What happens next
Skip the application pile. I get you in front of the people who decide.
Confirm the fit
A few questions to make sure this role is the right shape for you. Two minutes.
I pitch you to the company
I write the intro, send it to the founder, and handle the back-and-forth.
A meeting lands on your calendar
When the company wants to meet, I get the call on your calendar. You just show up.
Culture & values
Deliberate and thoughtful in everything the company does
Emphasise awareness, speed and quality in approach to product development
Customer value comes first — Success is directly connected to the value delivered to customers
Act with intent — Great outcomes are achieved through thoughtful and deliberate action
1% better every day — Relentless and rapid improvement compounds over time
Simple, but not easy — Strive for simplicity while embracing the complexity required to achieve it
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