Creative Content Manager

New York, NY, US · On-siteUp to $80k

About this role

Manager, Creative Content  

Position Summary 

The Creative Content role will play a critical part in bringing Sloomoo Institute’s brand to life 

through exceptional photo and video content across every guest-facing touchpoint. This is a 

hands-on creative role for a visually driven storyteller with strong taste, a sharp editorial eye, 

and the ability to concept, shoot, edit, and deliver high-quality joyful/emotional content in a fast

moving environment. 


The ideal candidate is both strategic and highly executional: someone who can translate 

business goals, brand priorities, and cultural moments into compelling creative content that 

drives awareness, engagement, and conversion. This person should have a strong 

understanding of social-first content, brand storytelling, channel-specific thinking, and the visual 

discipline required to maintain a premium, consistent, and recognizable brand aesthetic.  


Responsibilities

Content Creation + Visual Storytelling 

● Lead the creation of high-quality photo and video content for Sloomoo Institute across 

social, digital, email, paid media, partnerships, PR moments, OOH, and in-experience 

marketing needs 

● Concept, shoot, edit, and deliver content that is visually compelling, on-brand, and 

optimized for performance across channels 

● Capture content at Sloomoo experiences, events, activations, and brand moments, with 

a strong eye for composition, lighting, movement, and storytelling 

● Edit short-form video content for social platforms including but not limited to Instagram 

TikTok, YouTube as well as broader marketing needs 

● Photograph products, experiences, guests, events, and branded moments in a way that 

elevates the brand’s visual identity 

● Comfortable appearing on camera as needed to support content creation and brand 

storytelling 

Brand + Creative Execution 

● Translate business objectives and marketing priorities into strong visual content that 

supports customer acquisition, engagement, and retention 

● Maintain a cohesive and elevated visual aesthetic across all content outputs 

● Ensure all creative work reflects the Sloomoo brand world, tone, and standards 

● Support campaign creative needs for key initiatives including brand campaigns, 

openings, partnerships, seasonal moments, and cultural activations 

● Must have graphic design capabilities  

Content Planning + Cross-Functional Collaboration 

● Partner closely with the Marketing Strategists and cross-functional teams to identify 

content needs and prioritize deliverables across all marketing levers i.e Paid Media, 

Social Media, CRM and more. Ensuring content is produced with channel needs in mind 

● Help shape content direction and creative concepts tied to campaign goals and business 

priorities 

● Collaborate with Co-CEO / Co-Founder, Creative Lead and Head of Marketing 

● Work closely with external freelancers, creators, and production partners as needed 

Project Management + Asset Organization 

● Manage content projects from brief through final delivery, ensuring work is completed on 

time and at a high brand standard 

● Organize and maintain content files and asset libraries for easy access across the team 

● Prioritize multiple shoots, edits, and deliverables across competing timelines 

● Receive and incorporate feedback efficiently while maintaining creative quality 

Performance + Innovation 

● In partnership with marketing strategists, review content performance and identify 

opportunities to improve future creative output 

● Stay current on trends in content, social storytelling, editing styles, and visual culture 

● Bring fresh ideas and creative thinking to how Sloomoo shows up across channels and 

experiences 


Qualifications

● Bachelor’s degree or equivalent experience 

● Proven experience in a hands-on content role, ideally within experiential, lifestyle, 

entertainment, hospitality, retail, or consumer brands 

● Strong portfolio demonstrating excellence in both photography and videography 

● Advanced proficiency in shooting and editing content for social and digital platforms 

● Strong command of creative tools including Adobe Creative Suite ie Premiere Pro, Final 

Cut Pro, CapCut, Canva, Frame.io or similar editing platforms 

● Proficient in Adobe Illustrator & Photoshop 

● Exceptional visual taste and a strong sense of composition, pacing, color, and brand 

storytelling 

● Deep understanding of social-first creative and what performs across organic and paid 

channels 

● Strong organizational and project management skills, with the ability to manage multiple 

priorities at once 

● Excellent communication and collaboration skills 

● Comfortable working both strategically and independently in a fast-paced, evolving 

environment 

● Passion for culture, design, storytelling, and creating content that feels polished, 

relevant, and emotionally resonant 


What Success Looks Like 

● Sloomoo consistently produces high-quality, on-brand photo and video content that 

strengthens brand perception and supports revenue goals 

● Content is delivered quickly, thoughtfully, and with a clear understanding of platform 

needs 

● The brand’s visual identity feels elevated, cohesive, and culturally relevant across all 

channels 

● The marketing team has a reliable creative partner who can both execute and think 

strategically

Company at a glance

Sloomoo Institute's mission: deliver joy through #satisfying, play and slime!

Open since late 2019, Sloomoo Institute is an immersive, colorful, interactive experience with locations in NYC, Atlanta, Chicago, Houston, LA, Philadelphia, Boston and more opening in 2026. The Sloomoo world invites guests to indulge in hand-made, deliciously scented slime, tactile compounds, mesmerizing CGI videoscapes, soothing ASMR, the world's largest DIY bar to make your own slime (over 4M unique combinations), and more.

Sloomoo Institute's creation comes from a personal place. The founders, long-time friends, discovered healing and joy when playing with slime in their late 40s. Enthralled with the magic of experimenting with different textures of slime, they saw it as more than a kid's toy; it was a way to unleash the inner child, connect with themselves and each other.

The brand supports mental health and inclusion through non-profit partnerships, a neurodiverse workforce, equal opportunity employment, and a welcoming guest experience.

Founded2019
Team Size51-200 employees
WorkspaceOn-site
IndustryEntertainment Providers
Location
New York, New York, United States

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