Sr Manager, Global Brand Partnerships & Marketing Operations
- Location
- Mansfield
- Workplace
- Hybrid
- Compensation
- $155k – $185k
About this role
As the Senior Manager, Global Brand Partnerships & Marketing Operations, you will support the SVP and GMEO leadership team through disciplined marketing operations, project management, and partnership program coordination. You will own the operational infrastructure that keeps GMEO initiatives on track, including governance rhythms, executive reporting, and cross-functional coordination. You will be responsible for managing the logistics, guardrails, and execution frameworks for global ambassador, influencer, and brand partnership programs, and serve as the connective tissue across GMEO workstreams, ensuring consistent execution of global marketing priorities across teams and regions. This is a hybrid role; we work on site 4 days and remotely 1 day, weekly.
Marketing Operations & PMO:
- Manage project timelines, workplans, and deliverable tracking across GMEO initiatives
- Lead operating cadences and performance review forums to ensure consistent execution of GMEO priorities
- Identify and implement process improvements, workflows, and ways of working across marketing and ecommerce functions
- Coordinate cross-functional alignment across SVP, VP Digital, and Head of Data workstreams
Ambassador, Influencer & Partnership Programs:
- Manage day-to-day operations of global ambassador and influencer programs
- Maintain and enforce global guardrails for ambassador and influencer selection, ensuring alignment with brand positioning and commercial objectives
- Coordinate partnership logistics including contracts, timelines, deliverables, and performance tracking
- Support SVP in evaluating new partnership and ambassador opportunities against defined selection criteria
- Maintain and distribute partnership playbooks and governance documentation for RMEO teams
JBP & Media Operations:
- Coordinate JBP administration and logistics across platform partners
- Track JBP commitments, deliverables, and timelines ensuring accountability across teams
- Support media operations coordination including governance documentation and cross-market alignment
- Maintain operational records and reporting for media and partnership programs
Performance Metrics & Success Measures:
Year 1 Key Priorities
- Establish GMEO operating cadences, meeting rhythms, and cross-functional coordination processes
- Build ambassador and influencer guardrails and playbook
- Implement JBP tracking and coordination framework
Key Performance Indicators
- On-time delivery of GMEO initiatives and workplans
- RMEO adoption of partnership and ambassador guardrails
- Executive reporting accuracy and timeliness
- Cross-functional stakeholder satisfaction
Who we are:
Samsonite is the worldwide leader in superior travel bags, luggage, and accessories combining notable style with the latest design technology and the utmost attention to quality and durability. For more than 100 years, Samsonite has leveraged its rich heritage to create unparalleled products that fulfill the travel lifestyle needs of conscious movers everywhere. With a portfolio of brands including Samsonite, Tumi, American Tourister, High Sierra, Gregory, Hartmann, and Lipault Paris, our products are sold in over 100 countries in North America, Asia, Europe and Latin America through our company-operated retail store, websites and a variety of retail partners.
Why you'll love working here:
- Our employees matter. As a people-focused business, we work hard to provide meaningful rewards and development opportunities for our employees, recognizing performance, and creating a supportive working environment for them, wherever they are based.
- Vibrant culture. We are committed to a diverse and rich culture, welcoming people from all walks of life. Our long-standing commitment to culture and inclusion empowers us to bring our authentic selves and unique differences to work every day.
- Socially responsible. We want to minimize our products' impact on the environment and help create positive journeys worldwide. We do this by creating the best products using the most sustainable and innovative materials, methods, and models.
What we value:
At Samsonite, we do more than create the bags that move with our consumer, we inspire and celebrate the moments that move them. We believe we have a responsibility to the world in how we operate, the products we sell, the communities where we live and work, and how we treat the people we employ. We're as diverse as travel itself, and like travel, your journey with Samsonite presents the opportunity to be a part of something bigger and explore your passions. This is why we offer various paths for professionals and celebrate the knowledge and skills they bring to our team. We are committed to a respectful workplace that allows our team members to bring their best selves to the workplace daily.
Samsonite is an equal opportunity employer and is committed to promoting and maintaining a work environment in which all applicants, associates, customers, and other individuals are treated with dignity and respect free from unlawful harassment, discrimination, or retaliation.
Tired of cold applications?
Sign up with Clera and we'll reach out the moment a role actually fits you — no more spraying applications into the void.
Know someone who'd be great for this?