Digital Media Trader
About this role
Neptune Retail Solutions is the unparalleled leader in omnichannel retail marketing across the U.S. and Canada. Neptune's In-Store Media network is unmatched across 60,000 locations and 140 banners, including Albertsons, CVS, Dollar General, Family Dollar, HEB, Kroger, Loblaw, Metro, Publix, Sobeys, Southeastern Grocers, Meijer, HyVee, Total Wine & More and Wakefern. Linked to its market-leading Digital Incentives Network at many of the same retailers plus BJ's and Target, along with Neptune's exclusive ability to combine in-store and Digital OOH content into a single platform with unparalleled precision, scale and proven results, the Company is "one of one," uniquely positioned to seamlessly drive traffic, conversion and profitable revenue growth for retailers and advertisers. For more information, visit www.neptuneretailsolutions.com.
Description
The Media Trader is responsible for the accurate and timely execution of digital media campaigns across DOOH, Display, Mobile, and Paid Social. This role focuses on campaign setup, optimization, pacing, and performance monitoring within our ad tech platforms to ensure campaigns are launched correctly and perform as intended. Key tasks include creative QA and testing, tag implementation, troubleshooting, pacing and budget monitoring, reporting support, billing tasks, post-campaign wrap reporting, and product UAT.
The Media Trader will work cross-functionally with internal teams and is expected to provide strong operational partnership and service, as well as technical campaign guidance as needed. This position reports to the Manager, Media Trading and collaborates closely with Media Trafficking, Media Strategy/Planning, Digital Account Management, and Media Product to ensure seamless execution across channels. The role requires flexibility to support evolving business needs across platforms.
Key Responsibilities
- Execute and optimize digital media campaigns across DOOH, Display, Mobile, and Paid Social
- Flex across channels based on business needs, supporting Paid Social while also executing Display, DOOH, and other programmatic campaigns
- Ensure campaigns are set up and launched on time
- Conduct pre-launch campaign QA including testing creative functionality and technical specifications and validating third-party trackers to ensure accurate platform implementation
- Liaise with external media platform representatives as needed
- Provide technical QA support on ad serving as needed, and liaise with Platform Support and Engineering teams as needed
- Assist with documenting, updating and maintaining ad specs, trading processes, and workflow procedures
- Provide screenshots and/or preview links when campaigns go live
- Provide reporting across various metrics and analyze data for actionable insights
- Deliver post-campaign wrap reporting
- Partner with Product and Team leaders on new feature testing and feedback
- Proactively identify process improvements to enhance internal workflow and cross-collaboration
Qualifications
- Bachelor’s degree in Advertising, Marketing, Business, Statistics, Economics, Math, or related discipline
- 1–3 years of hands-on digital media trafficking and trading experience, with exposure to Paid Social required
- Familiarity with various paid social platforms, creative formats, and placements
- Experience with social ad management platforms (e.g., Mediaocean Scope/4C, Smartly, Skai, etc.) is a plus
- Hands-on experience with digital media ad servers preferred
- Digital Out of Home ad serving experience is a plus
- Experience with demand-side platforms (DSPs) preferred
- Experience with The Trade Desk (TTD) is a plus
- Ability to independently manage multiple tasks in a fast-paced environment under tight deadlines
- Strong verbal and written communication skills
- High level of attention to detail and strong organizational skills
- Proficiency with Excel (formulas, VLOOKUPs, SUMIFs, etc.)
Location: USA (Remote)
Applicants must be able to work for any U.S. employer and not require sponsorship either now or in the future.
Neptune Retail Solutions is an Equal Opportunity Employer
Company at a glance
Neptune Retail Solutions is the leading provider that seamlessly connects the consumer through every step of their shopping journey by linking digital media, digital incentives and media at the moment of truth, at-shelf - making Neptune a critical advertising partner for CPGs and retailers seeking to drive strong and predictable sales results.
Our In-Store Media Network is unique, providing media at-shelf in over 66,000 retail locations where 94% of consumer purchases are made, and is the foundation of what makes Neptune "one-of-one".
We provide the largest digital incentives network in North America, delivering thousands of unique coupons, rebates and cash back incentives to millions of shoppers every month through our exclusive retail partnerships and apps.
Our near-store DOOH Network contains over 725,000 screens and is powered by our breakthrough Polaris Targeting Platform featuring exclusive screen-level indexing capabilities to deliver contextual brand relevance in real-world environments that are linked to in-store campaigns and maximize sales performance.
The Neptune Promotions Intelligence Platform analyzes billions of activations annually to continuously optimize campaign performance and planning, driving even stronger CPG results with each campaign.
Whether in the world-at-large, in-app, or at-the-shelf, in store, we guarantee results on a never-before-seen scale.
This is Neptune. The retail media leader in North America.
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