Marketing and Design Officer

The position is classified as a RÉ-04 (from $66,836 to $85,106 per annum - under review).

A list of qualified candidates may be compiled and may be used for additional temporary or indeterminate positions.

JOB OVERVIEW
The Policy, Public and Legal Affairs (PPLA) Branch is responsible for increasing awareness and improving user experience to effectively position the National Capital Commission (NCC) as planner and steward of the National Capital Region, as well as to promote its programs and assets to targeted stakeholders and users. The incumbent plans, coordinates and delivers marketing campaigns, graphic design products and a range of communications materials. They also apply expertise and judgment to optimize content across digital, print and social media platforms, ensuring alignment with corporate objectives, branding guidelines and accessibility standards.

ESSENTIAL QUALIFICATIONS
EDUCATION
A degree from a recognized post-secondary institution with a specialization in communications, marketing or graphic design, or an acceptable combination of education, training and/or experience.

EXPERIENCE
One to three years of experience in planning and delivering marketing campaigns, creating graphic design products and producing communications materials across digital and traditional platforms, including experience analyzing performance metrics and recommending improvements.

KNOWLEDGE
• of marketing theories and principles, processes and practices, including campaign planning, audience segmentation and performance measurement, to develop and deliver effective tactical campaigns across digital and traditional channels.
• of graphic design principles and visual communications to create professional, brand-aligned visual assets for print, web, email and social media.
• of emerging technologies and tools in communication and marketing, including accessibility standards and alternative formats, to ensure inclusive content delivery.
• of relevant software tools, including Adobe Creative Suite, Canva, Hootsuite, Google Analytics and ClickDimensions, to produce, manage and distribute communications and marketing products.
• of project and multimedia asset management to plan, coordinate and deliver communications and marketing projects on time and within scope.

ABILITIES
• Analytical skills are required to monitor and evaluate the performance of marketing campaigns, newsletters and visual content using data and engagement metrics. These skills are also required to identify trends, derive insights and make evidence-based recommendations to optimize strategies and achieve organizational objectives.
• Problem-solving skills are required to identify and address challenges arising during campaign development and execution, formulate creative, practical solutions to meet deadlines and deliver quality outputs across multiple concurrent projects.
• Communication skills are required to write clearly, concisely and persuasively for diverse audiences and platforms, collaborate effectively with internal clients, partners and vendors, and provide applied guidance on marketing approaches and graphic design within established frameworks.

COMPETENCIES
• Demonstrating integrity and respect – Civility and well-being.
• Thinking things through – Innovating through analysis and ideas.
• Working effectively with others – Relationships and trust building.
• Showing initiative and being action-oriented – Getting things done.

CONDITIONS OF EMPLOYMENT
• Possess or eligible to obtain Reliability security clearance.
• Linguistic profile: Bilingual CBC.
• Position is in the National Capital Region. The person selected for this position must reside within a commutable distance from the workplace.
• The National Capital Commission offers a hybrid and flexible work environment.