Design Lead Manager, Instagram Business

New York, NY · On-site$170k – $236k

About this role

We’re looking for a design leader to shape the next chapter of Instagram Business — a team focused on Instagram's business and revenue products. This is a rare hybrid role where you’ll both lead a design team and personally drive some of the most ambiguous, high-impact work in the organization. Success in this role will be measured by the incremental revenue you unlock through smarter, more integrated and high-quality craft feed and ad experiences.

Responsibilities

  • Manage and grow a small design team, ensuring that the team delivers against its goals
  • Drive innovation by inventing new, ad formats and evolving the feed surface to make ads feel more native and delightful
  • Tackle ambiguity head-on — from concept to execution — bringing clarity and creativity to uncharted problem spaces
  • Provide execution oversight across team projects, ensuring quality, timelines, and alignment with business goals


Minimum Qualifications

  • 6+ years of experience in Product Design
  • 2+ years of design leadership experience
  • 6+ years of experience working collaboratively with product, engineering, design, content, and user research teams
  • Experience in building and shipping applications or software across a variety of platforms
  • Experience leading product direction and strategic thinking with the experience of developing product goals, identifying opportunities, and making decisions based on the impact to people and the company
  • Experience representing work to a broader product team and other leaders, clearly and succinctly communicating the goals and concepts
  • A portfolio that demonstrates relevant work, an understanding of best practices in product design and a track record of shipping high-quality products


Preferred Qualifications

  • Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
  • Experience with business-to-consumer marketplaces
  • 1 year with direct reports under your guidance
  • Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
  • Experience designing on mobile for large-scale consumer apps
  • Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)


$170,000/year to $236,000/year + bonus + equity + benefits

Company at a glance

Meta is a company focused on shaping the future of human connection. Its mission is to build the future of human connection and the technology that makes it possible. Meta's technologies help people connect, find communities, and grow businesses. Facebook launched in 2004, changing the way people connect, and Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to drive the next evolution in social technology. The company also maintains a careers page at metacareers.com for job listings.

Team Size10000+
WorkspaceOn-site
IndustrySoftware Development
Location
New York, New York, United States

Top Benefits

  • Bonus
  • Equity
  • Health Insurance

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