Business Growth Manager
About this role
Location: Cardiff & Newport
Salary: £38,000 to £40,000 per annum
About Us
Right at Home Cardiff & Newport is an established, award-winning homecare provider delivering exceptional care and support across South Wales. As part of the nationally recognised Right at Home network, we are committed to helping people live independently through compassionate, personalised care.
We are now looking for an ambitious and commercially driven Business Growth Manager to help significantly grow our private client base and strengthen our position as the leading homecare provider in the region.
The Role
This is a senior, hands-on role focused on generating private enquiries, building referral partnerships and converting opportunities into sustainable care packages. Working closely with the Director and leadership team, you will take ownership of the private client growth pipeline, from first contact through to conversion and ongoing relationship development.
You will spend much of your time in the community building relationships, attending events, representing the business and creating opportunities for growth.
Why Join Us?
Competitive salary of £38,000 to £40,000.
20 days annual leave plus bank holidays.
Company pension scheme.
Opportunity to shape and influence local growth strategy.
Supportive and ambitious leadership team.
Visible impact within a growing, quality-led business.
The chance to make a real difference in people's lives.
Key Responsibilities
Develop and deliver a clear private client growth strategy for Cardiff & Newport.
Generate new private enquiries through networking, partnerships, community engagement and targeted marketing activity.
Build and maintain referral relationships with healthcare professionals, charities, community groups, retirement developments and other local influencers.
Convert enquiries into assessments and long-term care packages in partnership with the care team.
Improve enquiry-to-assessment and assessment-to-client conversion rates.
Identify new market opportunities, local trends and potential partnerships.
Represent Right at Home at networking events, presentations and community activities.
Work closely with marketing colleagues to ensure campaigns deliver measurable results.
Maintain accurate pipeline records and provide regular reporting on performance and opportunities.
Use data and KPIs to drive growth and support continuous improvement.
Collaborate with operational teams to ensure business growth is supported by recruitment capacity and excellent client experience.
What Success Looks Like
Success will be measured through:
Growth in private care hours and revenue.
New private client acquisition and retention.
A strong pipeline of qualified enquiries.
Improved conversion rates.
Development of productive referral partnerships.
Positive return on investment from networking and marketing activities.
Accurate forecasting and pipeline management.
About You
You may come from care, healthcare, recruitment, estate agency, hospitality, professional services or another business development environment. While care sector experience is beneficial, commercial drive and relationship-building skills are most important.
You'll have:
Proven success in business development, sales, account management or partnership development.
A track record of generating leads and converting opportunities.
Excellent networking, communication and influencing skills.
A proactive, self-motivated approach with a strong results focus.
Confidence working with targets, KPIs and performance data.
Strong organisational skills and attention to detail.
A full UK driving licence and willingness to travel across Cardiff and Newport.
Apply Today
If you're passionate about building relationships, winning new business and delivering measurable results, we'd love to hear from you. Join Right at Home Cardiff & Newport and help us become the first choice for private homecare across the region.
Company at a glance
Right at Home is an award-winning homecare company with over 80 offices across the UK. The Leeds East office is a family-run business focused on providing high-quality care and making a difference every day to the lives of our Clients and their loved ones.
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Although we may be part of a well-established, successful national brand, we treat every Client as an individual, ensuring a bespoke, personalised care plan that caters to their specific needs.
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To do this we ensure we hire the best CareGivers, to help our Clients feel safe, happy and comfortable, where they want to stay for as long as possible – Right at Home.
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“At Right at Home - Leeds East, Roundhay to Rothwell, our aim is to make a positive difference to the lives of those we care for.
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The team and I are committed to improving the quality of life for our Clients and enable them to live safely and happily in their own homes. That’s why we recruit and train CareGivers with a genuine passion for helping people in our local community.
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Whether you or your loved ones are looking for high-quality companionship, personal care, assistance with medication, meal preparation, specialist dementia care or any other complex medical conditions, please feel free to get in touch. There will always be a friendly member of our team ready to listen at the end of the phone.
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At Right at Home, our chief aim is to empower our Clients to live at home for longer, to maintain independence, and to be safer and happier - all while offering peace of mind to those closest to them.”
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- Tahira Muzammal, Managing Director of Right at Home – Leeds East, Roundhay to Rothwell.
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We provide quality care in, but not exclusively to, the following locations:
Beeston, Chapel Allerton, Gipton, Halton, Headingley, Horsforth, Leeds Waterfront, Middleton Park, Moortown, Oulton, Rothwell, Roundhay, Seacroft, Swillington, Temple Newsam and the surrounding areas.
Top Benefits
- Company pension scheme
- 20 days annual leave plus bank holidays
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