Senior Sales Development Representative
About this role
Who We Are:
Increff is the most preferred retail SaaS partner, solving complex inventory management and supply chain challenges for retailers seeking to revolutionize their supply chains both technologically and operationally.
What We Offer:
Our Vision:
Job Summary:
Responsibilities:
- Identify, onboard, and enable agency partners — train
them on Increff's ICP and value proposition so they can generate pipeline
effectively.
- Run your own outbound motion: cold calling,
personalized email sequences, and LinkedIn outreach targeting decision-makers
in fashion, apparel, FMCG, and retail.
- Prospect target accounts using Apollo.io, Seamless.ai,
and LinkedIn Sales Navigator; build and maintain an accurate, up-to-date
contact database.
- Craft compelling, tailored messaging for CXOs, VP
Operations, Supply Chain Heads, and Merchandising leaders.
- Qualify prospects against defined ICP criteria and
document all activities, leads, and interactions in Salesforce CRM.
- Book discovery meetings and hand off warm, well-briefed
leads to the Account Executive team with full deal context.
- Continuously iterate on outreach sequences and agency
playbooks based on conversion data and feedback.
- Collaborate with Sales and Marketing leadership on
territory planning, campaign alignment, and messaging improvements.
Requirements
- 2–4 years of outbound B2B SaaS SDR or BDR experience
with a demonstrated track record of hitting or exceeding lead generation
targets.
- Confident cold caller — you pick up the phone without
hesitation and can engage and qualify senior stakeholders effectively.
- Experience writing and optimizing cold email sequences
and LinkedIn outreach campaigns.
- Ability to onboard, manage, and motivate external
agency partners toward shared goals.
- Hands-on proficiency with Apollo.io and/or Seamless.ai
for prospecting and contact enrichment.
- Working knowledge of Salesforce CRM — creating and
updating leads, logging call/email activities, and managing pipeline stages
accurately.
- Minimum 15 qualified leads generated per month across
own outbound and agency channel.
- Meeting booking rate and pipeline contribution reviewed
on a monthly and quarterly basis.
- Salesforce hygiene maintained at 100% — all leads and
activities logged within 24 hours.
- Prior exposure to retail, fashion, apparel, FMCG, or
supply chain SaaS is a strong advantage.
- Excellent written and spoken communication skills in
English; Hindi proficiency is a bonus.
- Self-motivated, data-driven, and highly organized — you
own your numbers and your pipeline.
Company at a glance
Increff, a retail SaaS company, tackles intricate inventory management and supply chain issues in both B2B and B2C sales channels. Trusted by 𝟳𝟬𝟬+ 𝗴𝗹𝗼𝗯𝗮𝗹 𝗿𝗲𝘁𝗮𝗶𝗹 𝗯𝗿𝗮𝗻𝗱𝘀 across 𝟑𝟒+ 𝗰𝗼𝘂𝗻𝘁𝗿𝗶𝗲𝘀 we offer end-to-end 𝗺𝗲𝗿𝗰𝗵𝗮𝗻𝗱𝗶𝘀𝗶𝗻𝗴 𝗮𝗻𝗱 𝗼𝗺𝗻𝗶𝗰𝗵𝗮𝗻𝗻𝗲𝗹 𝗶𝗻𝘃𝗲𝗻𝘁𝗼𝗿𝘆 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝘀𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀.
We empower retailers in 𝟭𝟬 𝗱𝗶𝘃𝗲𝗿𝘀𝗲 𝘃𝗲𝗿𝘁𝗶𝗰𝗮𝗹𝘀, such as 𝗙𝗮𝘀𝗵𝗶𝗼𝗻 & 𝗔𝗽𝗽𝗮𝗿𝗲𝗹, 𝗙𝗼𝗼𝘁𝘄𝗲𝗮𝗿, 𝗘𝗹𝗲𝗰𝘁𝗿𝗼𝗻𝗶𝗰𝘀, 𝗛𝗲𝗮𝗹𝘁𝗵𝗰𝗮𝗿𝗲, 𝗛𝗼𝗺𝗲 & 𝗙𝘂𝗿𝗻𝗶𝘀𝗵𝗶𝗻𝗴 𝗮𝗻𝗱 𝗺𝗼𝗿𝗲, enabling automated decision-making, process accuracy, sustainable retailing, and remarkable efficiency.
With a team of 250+ employees, including merchandising and tech experts, and offices in major global locations like 𝗡𝗲𝘄 𝗬𝗼𝗿𝗸, 𝗟𝗼𝗻𝗱𝗼𝗻, 𝗗𝘂𝗯𝗮𝗶, 𝗮𝗻𝗱 𝗜𝗻𝗱𝗶𝗮, we continue to grow and innovate.
Top Benefits
- Innovative technology
- Comprehensive support
- Dynamic environment for career growth
Tired of cold applications?
Sign up with Clera and we'll reach out the moment a role actually fits you — no more spraying applications into the void.
Know someone who'd be great for this?