
Inception creates the world’s fastest, most efficient AI models. Today’s autoregressive LLMs generate tokens sequentially, which makes them painfully slow and expensive. Inception’s diffusion-based LLMs (dLLMs) generate answers in parallel. They are up to 10X faster and more efficient, while delivering best-in-class quality. Inception pioneered the application of diffusion to language, launching the world’s first commercially available dLLM, Mercury, in early 2025, and is currently deploying large-scale diffusion LLMs at Fortune 500 companies. Diffusion is the technology behind today’s image and video AI, and Inception making it the standard for LLMs as well.
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