Performance Marketing Specialist
About this role
Job Overview
We are currently seeking a data-driven and results-oriented Performance Marketing Specialist to join our dynamic team. This is a Full-Time position based in Jeddah, Saudi Arabia. The successful candidate will be responsible for developing, implementing, and optimizing our paid marketing campaigns across various digital channels to drive growth and maximize return on investment. This role is ideal for a proactive individual with a passion for digital marketing and a strong analytical mindset.
Responsibilities
Develop, manage, and optimize paid advertising campaigns across multiple platforms, including Google Ads, Meta Ads, LinkedIn, and other relevant channels.
Monitor, analyze, and report on campaign performance, using key metrics such as CPA, ROAS, CTR, and conversion rates to provide actionable insights.
Conduct thorough A/B testing of ad copy, landing pages, and creative assets to continuously improve campaign effectiveness.
Manage campaign budgets efficiently, ensuring optimal allocation of funds to achieve performance goals.
Perform in-depth keyword research, audience segmentation, and competitor analysis to identify new opportunities.
Collaborate closely with the content and design teams to create compelling and high-performing ad creatives.
Stay informed of the latest trends, tools, and best practices in performance marketing and the wider digital landscape.
Qualifications
Proven experience in a performance marketing role or a similar digital marketing position.
Hands-on experience with major advertising platforms, particularly Google Ads and Meta (Facebook/Instagram) Ads.
Strong analytical skills with proficiency in Google Analytics, Google Tag Manager, and data visualisation tools.
A solid understanding of the digital marketing funnel and key performance indicators.
Excellent problem-solving skills and a data-driven approach to decision-making.
Strong verbal and written communication skills.
A Bachelor's degree in Marketing, Business, or a related field is desirable.
* Experience in the B2B or SaaS technology sector would be a significant advantage.
Company at a glance
Welcome to ikonhouse, where we redefine the way you experience your home. As pioneers in the realms of home automation and home cinema, we seamlessly blend cutting-edge electronic technology with exceptional design.
Our globally unique lifestyle retail concept showcases meticulously curated arrangements of branded original designs, complemented by integrated automation systems. By merging the finest furniture, lighting, and flooring elements with state-of-the-art automation, we create unparalleled environments that elevate your everyday living.
At ikonhouse, we embrace the value of craftsmanship and inspire our local community to appreciate things made properly.
Imagine owning a classic lounge chair that has witnessed the tales of your grandparents and is now ready to hold your own stories for generations to come. We invite you to explore our 750 m2 showroom, conveniently located at unit 85 in Alserkal Avenue, Al Quoz 1, just behind Times Square Mall.
Experience ikonhouse and discover the future of home living.
Our showroom is open from Monday to Friday, between 10:00 and 19:00.
Contact us at +971 43881848 or email us at [email protected].
Visit our website at www.ikonhouse.com to embark on your journey towards a truly extraordinary home!
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