Product Sales Manager-Retail Solutions
About this role
· Role / Job Title: Product Sales Manager
· Business: Retail Banking
· Function / Department: Branch Banking
Job Purpose
The Product Sales Manager drives sales and distribution of the bank’s small‑ticket, unsecured overdraft products. The role develops and implements sales strategies, manages relationships with client‑influencing partners in the branch vicinity, and ensures sales targets are met or exceeded. The incumbent must understand current‑account customers and sourcing from the specified catchment area, engage with credit for processing unsecured overdraft applications, and possess a proven track‑record in product sales. Experience handling retail merchants is an advantage.
Roles & Responsibilities
Key / Primary Responsibilities
· Manage transaction‑banking requirements of clients and maintain relevant regulatory relationships.
· Prospect and identify clients with strong transaction‑banking potential; penetrate them with evolving digital solutions.
· Activate the wish‑list of identified clients and grow overall transaction‑banking business.
· Provide inputs on products, service levels and product features to product and strategy teams to help develop a best‑in‑class transaction‑banking suite.
· Contribute to sales‑strategy formulation for setting up transaction‑banking services for clients.
· Own, articulate and execute business strategy covering product development, management, sales and service delivery to achieve cash‑management & trade targets (where applicable).
· Update and train Relationship Managers on any new transaction‑banking products (cash and trade).
· Ensure timely implementation of client deals and assist in resolution of transactional issues.
· Build excellent working rapport with all stakeholders for effective execution of responsibilities.
· Gather market knowledge and feedback on competition benchmarking for continuous evaluation of in‑house offerings.
· Work closely with Product and Operations teams for process re‑engineering and product enhancements to increase client stickiness.
· Identify and forge strategic alliances across segments for delivery of innovative solutions to clients.
Education
Qualification
Stream / Specialisation
Type of Institute (Premier / Tier‑I / II / III / Other)
Full‑Time / Part‑Time
Additional Information
Graduate
Any
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- Post‑Graduate
Any
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- Engineering
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Professional (CA / CFA / ICWA)
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Others
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Experience
· Minimum 5+ years of experience.
· Industry: Banking / FinTech (preferred).
· Functional Area: Product sales – transaction banking / retail banking.
· Level / Capacity: Managerial / senior individual contributor (as appropriate).
Company at a glance
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Formed in December 2018 through the merger of infrastructure finance giant IDFC Bank and retail finance specialist Capital First, we commenced commercial banking operations in 2016. Our core principles:
Vision: Building a world-class bank in India, driven by ethical, customer-friendly, digital, and socially responsible banking principles.
Universal Bank: Offering a comprehensive range of services like Retail, MSME, Rural, Startups, Cash & Wealth Management, Deposits, Corporate & Government Banking, Working Capital, Trade Finance, and Treasury Solutions.
Ethical Banking: We follow a 'Near and Dear' test, ensuring products are customer-friendly enough for employees to recommend to loved ones. We simplify legal jargon for clarity and offer 'ZERO FEE Banking' on all savings account services like SMS alerts, IMPS, RTGS, NEFT, ATM withdrawals, and more, making it India’s 1st & only bank to do so.
Customer-Friendly Banking: IDFC FIRST Bank credits monthly interest on savings accounts, offers lifetime-free credit cards with non-expiring rewards and transparent fees.
Technology-led Banking: Seamless services across mobile, branches, internet banking, call centres, & relationship managers. Our mobile app, with 250+ features, is rated 4.8 on Google Play & the App Store.
Global rating agency Forrester ranked it India’s best & among the world’s top 20 for two consecutive years.
Social Good Banking: Focusing on financial inclusion, we serve 40M+ customers, with 16M lifestyle improvement loans,15M loans to 4.3M women entrepreneurs, 6.5M vehicle loans, 1M each for sanitation & livelihood, 300K SME, and 100K home loans.
ESG Goals: We hold high ESG scores, demonstrating our commitment to financial inclusion & social responsibility.
Creating a new-age, ethical and world-class institution for India is a privilege for its employees.
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