Sales Scrum Master & CRM Coordinator
About this role
Role Overview
The Sales Scrum Master & CRM Coordinator will play a
central role in managing daily sales operations, ensuring CRM governance, and
maintaining process discipline across the global sales team. This role blends
Scrum coordination with CRM administration, requiring strong technical
capability, attention to detail, and consistent communication across regions.
Key Responsibilities
1. Daily Sales Coordination
- Conduct
daily Scrum calls with sales representatives across multiple regions.
- Track
leads, follow-ups, offers, and deal progress during stand-ups.
- Ensure
timely updates and alignment across the sales pipeline.
2. CRM Governance & Operations
- Onboard
new sales hires to Fouress CRM protocols, workflows, and data standards.
- Monitor
adherence to CRM procedures and escalate non-compliance.
- Actively
use Zoho CRM to create, update, audit, and maintain accurate records.
- Maintain
and update CRM SOP documentation as processes evolve.
3. KPI Tracking & Reporting
- Track
sales KPIs using Power BI dashboards and internal reporting tools.
- Identify
process gaps and present data-backed insights to management.
- Ensure
visibility of pipeline status across sales, procurement, and operations.
4. Cross-Functional Coordination
- Collaborate
with procurement and operations teams to ensure seamless pipeline flow.
- Support
management with structured reports, observations, and improvement
recommendations.
Requirements
- 2–4
years of experience in sales coordination, CRM operations, or
Scrum/project coordination.
- Hands-on
experience with any CRM platform; Zoho CRM experience is a strong
advantage.
- Working
knowledge of Power BI or similar business intelligence tools.
You’ll Thrive in This Role If You
- Are
process-driven and comfortable enforcing standards across teams.
- Communicate
clearly and confidently across regions, time zones, and seniority levels.
- Are
detail-oriented and value clean data, structured documentation, and
consistency.
- Can
convert observations into actionable, data-backed recommendations for
leadership.
Company at a glance
Fouress Synergy is a global multi-commodity trading company with over 20 years of experience connecting suppliers and buyers across continents. With a strong presence across the USA, UAE, and Hong Kong, we enable seamless international trade through deep industry expertise and a robust global network.
We serve clients across 21+ countries, spanning key regions including the Middle East, ASEAN, SAARC, Africa, and the Far East. Our track record of 9,000+ deliveries and 1,200+ clients worldwide reflects our commitment to reliability, precision, and long-term partnerships.
Our trading portfolio spans five core industries — Polymers and Industrial Materials, Petrochemicals and Chemical Intermediates, Agro Commodities, Cosmetics and Consumer Products, and Pharmaceuticals. We manage the complete trade lifecycle from sourcing to delivery, working with globally trusted suppliers to ensure consistent quality and competitive pricing for our clients.
At Fouress Synergy, we execute with speed, build with intent, and operate with absolute reliability.
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