Brand Manager, Black Forest
About this role
Work Location: Chicago
Due to the highly interactive and team-based nature of this role, in-person attendance for most of the workweek (i.e., 3 days or more) is essential for: effective communication including during in-person meetings, strong supervision, real-time problem-solving, and participation in cross-functional initiatives.
Want to make an impact?
In this role, the Brand Manager translates brand positioning and strategies into an actionable go-to-market approach across U.S. market. The Brand Manager is actively engaged and participates in several important business processes, e.g. Integrated Business Planning, annual brand plan development, portfolio simplification, and long-term innovation pipeline development. This role is responsible for both short-term and long-term business planning across base business and innovation and will have P&L accountability to deliver brand growth objectives with focus on both top and bottom line. Role reports to Vice President, Global Brands.
The Brand Manager will be a leader within our Ferrara One Community – and will help lead our culture – living and driving our Core Values of Collaboration, Excellence, Imagination, Respect, and Responsibility.
Ways you will make a difference
- Support the translation of brand positioning and strategies into an actionable go-to-market approach
- Lead communication and equity development to drive unique, premium brand positioning in the market, with consideration of a multi-funnel, omni-channel approach
- Lead Brand Marketing projects with commercial implications (e.g., innovation, renovation, price/pack architecture)
- Support cross functional collaboration across key internal stakeholders (e.g., Brand Marketing, Growth / Innovation, Marketing Services, and Finance) to drive brand strategy and deliver on brand growth goals
- Lead portfolio management initiatives, ensuring portfolio is both productive and represents premium brand positioning
- Pursue continuous enhancement of product quality that strengthens our brand equity and extends the gap vs. key competitors
- Drives development of long-term innovation pipeline
- Own Profit & Loss responsibility for portfolio, managing to both topline and bottom-line brand goals
Skills that will make you successful
- Acting like an owner with drive for results
- Strong interpersonal and collaboration skills
- Cross-functional stakeholder management
- Strong attention to detail with focus on planning and organizing
- Ability to manage and prioritize multiple projects at one time
- Financial acumen
- Problem-solving and possibility mindset
- Ability to work collaboratively in a fast-paced environment
- Strong communication skills demonstrating clarity, simplicity, and flexibility by audience
- Ability to navigate ambiguity and drive simplicity with complex portfolio
Experiences that will support your success
- Bachelor's degree required, MBA preferred
- Minimum 7-10 years experience
- Proficiency with the Microsoft Office suite
What We Offer
At Ferrara, we're proud to support our employees with comprehensive benefits that enhance health, financial wellness, and include paid time off (PTO). Eligible employees may also receive an annual bonus based on company performance. Learn more about our benefits at https://flimp.live/Ferrara-Benefits-Resource-Center
Compensation
The salary range for this role is $114,450 - $160,230 annually.
Company at a glance
For generations, Ferrara has created sugar confections that enable moments of sweetness, celebration, and connection for candy lovers. Today, Ferrara is the #1 sugar confectioner in the U.S. with global sales in more than 60 countries. Ferrara boasts a passionate team of over 9,400 employees around the world who deliver and create hundreds of iconic and beloved products. A career at Ferrara means you’re an integral member of a wider community. Ferrara Group is a part of a global family of distinct yet connected companies united by a passion for quality, innovation and delight.
In the U.S., more than 91 million households annually enjoy our popular brands like NERDS®, Brach’s®, Jelly Belly®, SweeTARTS®, Laffy Taffy®, and Trolli®. In Brazil, Dori has become a household name with snacking products that include brands such as Dori, Gomets, Pettiz, and Yogurte 100. And, in France, Carambar & Co has earned generations of loyal customers through the timeless appeal of iconic candy and chocolate brands such as Carambar, Lutti, Krema, Poulain, Vichy and Terry’s.
A privately held company, Ferrara Group is headquartered in Chicago, with a network of more than 30 locations in North America, South America, Europe, and Asia Pacific that includes manufacturing, distribution, sales, and R&D facilities.
Top Benefits
- Health benefits
- Financial wellness programs
- Paid time off
- Annual bonus
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