Senior Executive, Brand (Associate Pool)
About this role
Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum.
At Edelman, we understand diversity, equity, inclusion and belonging (DEIB) transform our colleagues, our company, our clients, and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging.
At Edelman, we work at the intersection of brands, culture and communications. We help organisations earn trust, stay relevant and spark conversations that matter. Whether launching new products, creating cultural moments or helping brands navigate change, we develop ideas and campaigns that influence audiences and drive real-world action.
We're looking for a curious, driven and culturally connected Senior Executive to join our Brand team in Hong Kong. This role is ideal for someone who enjoys blending media relations, storytelling, content, cultural insights and integrated communications to create work that sparks conversation and delivers business impact.
You'll work across a diverse portfolio of clients spanning consumer brands, lifestyle, arts & culture, corporate and purpose-led organisations, partnering with senior team members to develop and execute campaigns that earn attention, build trust and engage audiences.
What You'll Do
Help shape and deliver integrated communications campaigns that drive conversation, build trust and create impact for leading brands and organisations
Develop compelling stories, messaging and content that connect with audiences across media, social and digital channels
Serve as a key day-to-day contact for clients, building trusted relationships and helping projects move seamlessly from idea to execution
Craft high-quality communications materials, including media pitches, press releases, executive communications, thought leadership and campaign content
Build and maintain strong relationships with media, creators, influencers and other stakeholders to unlock opportunities for clients
Spot emerging trends, cultural moments and audience insights that can inform communications strategies and generate fresh ideas
Collaborate with colleagues across strategy, creative, digital and communications disciplines to deliver integrated solutions for clients
Mentor and guide junior team members, contributing to a collaborative, positive and high-performing team culture
What We're Looking For
We're less focused on ticking every box and more interested in people who are curious, motivated and excited by the world around them.
You might be a good fit if you:
Are always plugged into what's happening in culture, media, business and society
Know who people are talking about, what brands are doing well and what topics are driving conversation
Love turning insights and ideas into stories that capture attention
Enjoy building relationships and working with different people
Have 4+ years of experience in PR, communications, marketing or a related field
Write confidently in both English and Chinese
Thrive in a fast-paced environment and enjoy managing multiple priorities
Are collaborative, proactive and eager to keep learning
Why Join Edelman?
Work on some of Hong Kong/ world's most visible and culturally relevant brands, campaigns and organisations
Gain exposure to integrated communications, reputation management, content, social media and brand strategy
Collaborate with talented specialists across creative, digital, strategy and communications disciplines
Be part of a team that values curiosity, initiative, collaboration and continuous learning
Grow your career in an environment that encourages you to stretch beyond traditional PR and develop broader communications expertise
We are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t perfectly align with every qualification, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
Company at a glance
Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead, act with certainty and earn the lasting trust of their stakeholders.
We develop powerful ideas and tell magnetic stories that move at the speed of news, make an immediate impact, transform culture and spark movements.
Since our founding in 1952 by Dan Edelman, we have remained an independent, family-run company. We use our profits to strengthen our business, provide our employees with opportunities to grow, advance our industry, and serve as a responsible citizen of the world. Every day, we strive to live and work by a long-held set of core values: the pursuit of excellence, the freedom to be curious, the courage to do the right thing, and a commitment to improving society.
Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.
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