Product Director, Motors

Job DetailsJob Location: Atlanta GA - Atlanta, GA 30319Where people matter. East West, a trusted Integrated Manufacturing Solutions (IMS) company, and Vexos, a global provider of Electronics Manufacturing Services (EMS) and Custom Material Solutions (CMS), have joined forces to deliver exceptional manufacturing and supply chain solutions. Together, we partner with some of the world’s most recognizable brands and disruptive innovators, supporting diverse markets including industrial, medical, computing, communications, aerospace, defense, space and automotive.

JOB SUMMARY

East West Manufacturing is looking for a seasoned product leader to define, build, and accelerate the future of our Electric Motors portfolio.

This is a high-impact, highly visible role at the intersection of technology, strategy, and commercial execution. The ideal candidate will own the long-term product and market strategy for our motors business while simultaneously driving near-term growth through sharp customer engagement, portfolio positioning, and cross-functional leadership.

Working closely with executive leadership, engineering, manufacturing, supply chain, and business development, you will transform customer insights, market intelligence, and emerging technology trends into differentiated product platforms — platforms that leverage East West's global engineering and manufacturing capabilities to win in competitive markets.

This is a rare opportunity to shape an entire product portfolio from the ground up, influence where the company invests, and create meaningful, lasting enterprise value. If you are a technically fluent, commercially driven product leader who thrives at the intersection of engineering depth and business strategy — and who is energized by building something significant — this role was designed for you.

RESPONSIBILITIES

Product Strategy & Portfolio Leadership

Develop and execute the long-term portfolio strategy for East West's Electric Motors business, evaluating market opportunities and identifying attractive segments, applications, and adjacent technologies
Define product roadmaps that balance customer demand, profitability, manufacturability, and strategic differentiation
Identify portfolio gaps and recommend new products, platforms, acquisitions, or partnerships to address them
Drive lifecycle management across existing products while expanding into new markets and prioritizing investments based on market opportunity and customer value

Market & Customer Strategy

Serve as the voice of the customer across the organization, leading discovery efforts to uncover unmet needs, purchasing behavior, competitive alternatives, and emerging trends
Translate customer insights into actionable product strategies, including segmentation, positioning, pricing, and go-to-market recommendations
Build compelling value propositions for targeted industries and applications, with clear competitive positioning against key alternatives
Establish a repeatable Voice of Customer process to continuously inform portfolio and roadmap decisions

Customer Engagement

Engage directly with OEM engineering, sourcing, and executive teams to lead technical and business discussions around motor applications, system architecture, cost optimization, and supply chain strategy
Identify both near-term commercial opportunities and longer-term platform opportunities within strategic accounts
Build trusted advisor relationships with key customers to deepen partnerships and expand engagement

Commercial Growth

Provide technical and commercial leadership throughout the sales pursuit process, supporting opportunity qualification, prioritization, and closing
Develop business cases for new products and investments, improving portfolio profitability through pricing, positioning, and product mix optimization
Improve commercial win rates through stronger product positioning and differentiated value propositions
Deliver actionable product roadmaps aligned with business objectives and identify new platform opportunities capable of driving long-term revenue growth

KNOWLEDGE, ABILITY & SKILLS

Bachelor's degree in Mechanical or Electrical Engineering (or similar technical discipline)
10+ years of experience in electric motors, motion systems, or electromechanical products
Proven track record managing industrial or electromechanical products across the full product lifecycle
Strong foundation in product management, product strategy, or business line management, including pricing, margins, manufacturing costs, and commercial strategy
Demonstrated ability to translate customer insights into market-winning products and influence engineering roadmaps accordingly
Direct experience working with OEM customers across HVAC, refrigeration, pumps, food equipment, automation, material handling, medical, appliances, and robotics
Deep expertise across electric motor technologies — EC, BLDC, Permanent Magnet, Axial Flux, PSC, Shaded Pole, Universal, Induction, Fractional HP, and PCB Stator
Bilingual in engineering & business — equally fluent discussing magnetic flux density with engineers and strategic growth with executives; analytical yet pragmatic
Thrives in ambiguity — operates effectively without formal authority, balancing long-term platform strategy with near-term commercial execution
Passionate product builder — customer-obsessed and driven to create sustainable competitive advantage through innovative motor solutions

This job description is a summary of the responsibilities associated with this role and may be amended as required by the company.

We are an equal-opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.