Digital Marketing Executive- TheReachX

Hyderabad · On-site

About this role

Summary: This role is critical to driving digital success by delivering high-impact SEO, paid advertising, and analytics initiatives that directly contribute to client growth and brand excellence. The ideal candidate will be a proactive strategist who collaborates seamlessly with cross-functional teams to execute data-driven campaigns across search, social, and performance marketing channels. By optimizing digital assets and leveraging real-time insights, this position ensures measurable outcomes aligned with business objectives.

Responsibilities:
  • Execute comprehensive SEO, AEO, Local SEO, and paid advertising campaigns.
  • Manage and optimize Google and Meta Ads accounts.
  • Track and analyze campaign performance using advanced analytics tools.
  • Optimize landing pages for improved conversion rates and user experience.
  • Prepare detailed monthly performance reports with actionable insights.
  • Collaborate with the creative team to align messaging and design with campaign goals.
  • Implement and maintain tracking systems for accurate data collection.
  • Stay current with evolving digital marketing trends and platform updates.

Requirements

Requirements:
  • Proven experience in SEO, paid media, and digital analytics.
  • Proficiency in Google Ads, Meta Ads Manager, and analytics platforms (e.g., Google Analytics, Looker Studio).
  • Strong understanding of conversion rate optimization and tracking implementation.
  • Excellent analytical and reporting skills with attention to detail.
  • Ability to work independently and as part of a collaborative team.
  • Familiarity with keyword research, on-page optimization, and technical SEO best practices.
  • Bachelor’s degree in Marketing, Business, or a related field (preferred).

Company at a glance

The Digital NEST CONNECTS youth to a skill-building community that TRANSFORMS them into professionals who can CREATE successful careers, innovative solutions, and prosperous communities.

Modeled after successful technology companies such as Google and Facebook, the Digital NEST Technology Workforce Development Center is a hip, cool, and colorful spot that will inspire its youth and young adult members to be creative, innovative, and self-sufficient. The Digital NEST strengthens our community by preparing young people to be technology leaders in Santa Cruz County and beyond.

Founded2014
Team Size51-200 employees
WorkspaceOn-site
IndustryEducation
Location
Hyderabad, Telangana, India

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