Digital Marketing Executive- Krishna Jewellers Pearls & Gems
Hyderabad · On-site
About this role
Summary
We are seeking a dynamic YouTube Marketing & Lead Generation Specialist to drive brand visibility and customer acquisition across four esteemed jewellery brands: Krishna Jewellers Pearls & Gems, Krishna Pearls, Krishna House of Silver, and Tavya Jewellery. In this role, you will be at the forefront of shaping compelling video narratives, optimizing content for maximum reach, and leveraging YouTube’s ecosystem to generate high-quality leads. Your strategic approach to channel growth, SEO, and paid advertising will play a pivotal role in strengthening our digital presence and connecting with audiences during key bridal and festive moments. This is a unique opportunity to contribute to a 43-year legacy through modern, engaging storytelling on one of the world’s most influential platforms.
Responsibilities
- Manage and scale YouTube channels for all four brands with a focus on subscriber growth and audience engagement
- Develop and schedule high-impact video content including product showcases, short-form reels, tutorials, and brand storytelling videos
- Optimize video metadata (titles, descriptions, tags) using SEO best practices to improve discoverability and search rankings
- Design high-converting thumbnails that enhance click-through rates and align with brand identity
- Plan, execute, and monitor YouTube Ads campaigns (skippable, non-skippable, and discovery ads) to drive qualified leads
- Analyze competitor strategies and benchmark performance to maintain a competitive edge in views, engagement, and subscriber growth
- Generate and present weekly performance reports detailing key metrics such as views, watch time, subscriber growth, and lead conversion
Requirements
Requirements:
• Passion for video content creation and deep engagement with YouTube as a content and marketing platform
• Foundational understanding of YouTube’s algorithm, Shorts, and SEO principles
• Proficiency in video editing tools such as CapCut, Premiere Pro, or similar
• Strong visual sense and storytelling ability
• Willingness to learn YouTube Ads, channel growth tactics, and digital marketing fundamentals
Company at a glance
The Digital NEST CONNECTS youth to a skill-building community that TRANSFORMS them into professionals who can CREATE successful careers, innovative solutions, and prosperous communities.
Modeled after successful technology companies such as Google and Facebook, the Digital NEST Technology Workforce Development Center is a hip, cool, and colorful spot that will inspire its youth and young adult members to be creative, innovative, and self-sufficient. The Digital NEST strengthens our community by preparing young people to be technology leaders in Santa Cruz County and beyond.
Founded2014
Team Size51-200 employees
WorkspaceOn-site
IndustryEducation
Location
Hyderabad, Telangana, India
Websitedigitalnest.org
LinkedInLinkedIn
Tired of cold applications?
Sign up with Clera and we'll reach out the moment a role actually fits you — no more spraying applications into the void.
Know someone who'd be great for this?