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Digital NEST

Digital Marketing executive- Daredia Life Sciences Pvt Ltd

Hyderabad · On-site
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About this role

Summary:
We are seeking a motivated and creative Digital Marketing Executive to join our dynamic team at Daredia Life Sciences Pvt Ltd. This role is ideal for a recent graduate or early-career professional eager to build a foundation in digital marketing within the fast-paced retail and healthcare products industry. As a Digital Marketing Executive, you will play a pivotal role in enhancing brand visibility, driving customer engagement, and supporting sales growth through strategic digital initiatives. You will be responsible for managing social media platforms, executing email campaigns, analyzing performance metrics, and collaborating with cross-functional teams to deliver compelling digital content. This position offers a unique opportunity to gain hands-on experience in digital strategy, data-driven marketing, and brand storytelling in a growing retail environment.

Responsibilities:
  • Develop and implement digital marketing campaigns across social media platforms (Instagram, Facebook, LinkedIn, YouTube, etc.) to increase brand awareness and engagement.
  • Create and schedule engaging content (text, images, videos, stories) tailored to target audiences and campaign goals.
  • Manage and grow the company’s email marketing campaigns using tools like Mailchimp or HubSpot.
  • Monitor and analyze key performance indicators (KPIs) such as click-through rates, conversion rates, and engagement metrics using Google Analytics and social media insights.
  • Assist in the creation of SEO-optimized content for the company website and blog to improve organic search visibility.
  • Collaborate with the content and design teams to produce high-quality visuals and messaging aligned with brand guidelines.
  • Stay updated on digital marketing trends, algorithm changes, and emerging platforms to ensure strategy relevance.
  • Support the execution of online promotions, product launches, and seasonal campaigns in coordination with the marketing and sales teams.
  • Prepare regular performance reports and provide actionable insights to optimize future campaigns.

Requirements

Requirements:
  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • 0–1 year of experience in digital marketing, internships, or relevant academic projects.
  • Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
  • Familiarity with email marketing platforms (e.g., Mailchimp, Constant Contact).
  • Basic understanding of Google Analytics, SEO principles, and content management systems (CMS).
  • Strong written and verbal communication skills with an eye for detail and creativity.
  • Ability to work independently and manage multiple tasks under tight deadlines.
  • Basic knowledge of graphic design tools (e.g., Canva, Adobe Photoshop) is a plus.
  • Passion for digital trends and a proactive approach to learning and innovation.

Company at a glance

The Digital NEST CONNECTS youth to a skill-building community that TRANSFORMS them into professionals who can CREATE successful careers, innovative solutions, and prosperous communities.

Modeled after successful technology companies such as Google and Facebook, the Digital NEST Technology Workforce Development Center is a hip, cool, and colorful spot that will inspire its youth and young adult members to be creative, innovative, and self-sufficient. The Digital NEST strengthens our community by preparing young people to be technology leaders in Santa Cruz County and beyond.

Founded2014
Team Size51-200 employees
WorkspaceOn-site
IndustryEducation
Location
Hyderabad, Telangana, India
Websitedigitalnest.org
LinkedInLinkedIn

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