Channel Marketing Manager - Memory EU

Position Summary, Responsibilities, and Expectations:

Business Management & Commercial Strategy

• Own regional business performance for the Memory category across EMEA.
• Partner with Sales leadership to develop and execute growth strategies that achieve revenue, margin, and market share objectives.
• Monitor weekly and monthly business performance against forecast, targets, and KPIs.
• Identify business risks and opportunities and develop action plans to close gaps.
• Manage regional product lifecycle activities including launches, transitions, and end-of-life planning.

Pricing & Profitability

• Develop and execute pricing strategies aligned with regional business objectives.
• Review and approve RFQ requests within established guidelines.
• Evaluate promotional investments and return-on-investment opportunities.
• Monitor pricing trends, competitive activity, and channel profitability.
• Support gross margin optimization through pricing, product mix, and inventory management initiatives.

Forecasting & Inventory Management

• Collaborate with Planning, Supply Chain, and Sales teams to develop accurate demand forecasts.
• Monitor inventory levels, weeks of supply, and allocation requirements.
• Recommend inventory actions to minimize excess and aged inventory while maintaining customer service levels.
• Identify inventory risks and develop mitigation plans.
• Support allocation decisions during supply-constrained environments.

Channel & Account Management

• Partner closely with distributors, retailers, e-tailers, and system integrators across EMEA.
• Develop and manage channel programs that drive sell-in and sell-through performance.
• Analyze customer performance, inventory positions, and market opportunities.
• Support key account reviews and quarterly business planning activities.
• Recommend investments and initiatives to increase channel engagement and market penetration.

Product Launch & Go-to-Market Execution

• Lead regional execution of new product introductions.
• Coordinate launch plans across Sales, Product Marketing, Operations, and Distribution partners.
• Ensure pricing, inventory, promotions, and channel readiness are aligned for successful launches.
• Monitor launch performance and adjust strategies as needed.

Market Intelligence & Competitive Analysis

• Conduct ongoing analysis of competitors, pricing, promotions, product positioning, and channel activity.
• Track market trends and customer buying behavior.
• Provide actionable market insights to Product Management and Leadership.
• Analyze sell-through data and identify growth opportunities by country, channel, and customer.

Cross-Functional Leadership

• Serve as the primary liaison between EMEA Sales, Product Marketing, Product Management, Finance, and Supply Chain teams.
• Drive alignment on business priorities, forecasts, and strategic initiatives.
• Present business reviews and recommendations to senior leadership.

Essential Skills and Experience:

Required

• Bachelor’s degree in business, Marketing, Finance, Economics, or a related field; equivalent experience will be considered.