eCommerce Conversion Rate Optimization (CRO) Manager

Who We Are:

At Brooks, we believe movement is the key to feeling more alive. That’s why we’re driven to create gear and experiences that take people to the place that makes them feel more alive — whether it’s a headspace, a feeling, or a finish line. 

Everyone who works at Brooks is propelled by a company culture that sparks excitement, fuels collaboration, inspires creativity, and ignites innovation.

Our brand values help bond us together and drive our success:  

• Runner First 
  • We act in the best interest of the runner
• Word is Bond 
  • We do what we say we’ll do 
• Champion Heart  
  • We give our all in everything we do  
• There is no “I” in Run 
  • We stay generous with our humanity 
• Keep Moving 
  • We find ways to move every day, because joy is kinetic!

We welcome everyone from every walk of life looking to inspire others through the power of movement - because we’re all moving towards something. Let’s run there.   

Your Job:

You are passionate about understanding the customer and optimizing their experience across the entire digital journey. As the eCommerce CRO Manager at Brooks, you will lead the efforts to improve conversion, retention, and satisfaction by combining customer insights, behavioral data, and experimentation. You will own the strategy and execution of our VoC and testing programs, using them to identify friction points and validate solutions across the funnel – from landing to loyalty.
This role is ideal for someone who is highly analytical, customer-obsessed, and thrives in cross-functional environments. You will collaborate with UX, engineering, analytics, and marketing teams to drive meaningful improvements in our digital experience. You will play a key role in shaping our digital roadmap and influencing broader eCommerce strategies.

Compensation: The pay range for this position, based out of the Brooks Seattle HQ, is $110,571 - $165,857  per year. Base pay offered will vary depending on job-related knowledge, skills, and experience.  

Other:

Brooks is proud to offer a robust benefits package to our employees and their families!  

Benefits- including medical, dental, vision, life and AD&D insurance, disability insurance, HSA and employer contribution, FSA, family & fertility assistance, 401K Savings Plan and match, employee assistance program, and transportation assistance.  

Paid Time Off- Brooks offers generous time off including five weeks of paid time off, eleven paid holidays, paid sick and parental leave. 

Bonus- in addition to base pay, Brooks employees may also be offered an annual bonus based on company performance.   

Perks- including product discounts, employee recognition, fitness discounts, volunteer and donation benefits. 

Location- You will spend 4 days per week in our Seattle offices, as we believe our organization flourishes when connections, collaboration, creativity, problem-solving, and celebrations happen in person.

At Brooks, we celebrate diversity & equity. We are committed to creating an inclusive environment, and encourage people of all backgrounds, perspectives, experiences, and skills to apply. Brooks is proud to be an equal employment opportunity employer. All employment decisions are made without regard to race, religion, creed, color, national origin, age, sex, gender, gender identity or expression, two-spirit identity, sexual orientation, genetic information, the presence of a physical, mental, or sensory disability, marital status, pregnancy (including childbirth and related conditions), caste, citizenship or immigration status, honorably discharged veteran or military status, actual or perceived victims of domestic violence, harassment, sexual assault or stalking, HIV or Hepatitis C infection, political ideology, use of a trained service animal by a person with a disability, or on any other basis protected by federal, state, or local law, or any other non-merit based factors.