Assistant Manager - Sales

Mumbai · On-site

About this role

About the Role


BookMyShow's sales team drives revenue beyond core ticketing through payment partnerships,
digital advertising, co-brand credit cards, post-transaction engagement, and strategic brand
integrations. As part of this team, you will be an individual contributor and drive the BFSI alliances
charter end-to-end. You will be the go-to person for all things BFSI at BMS, a deal-maker who
can hold a boardroom conversation with a bank's head of partnerships and a rollout conversation
with an internal product manager on the same day.

 

Your Profile

  1. Manage BFSI partnerships portfolio banks, NBFCs, payment networks (Visa, Mastercard,
    RuPay), fintechs, rewards platforms and anything BFSI that synergizes with BMS’ platform.
  2. Identify and close new alliances that unlock revenue, increase payment conversion, or create
    differentiated user experiences on the BMS platform.
  3. Build and manage a pipeline of strategic partnerships that may involve long sales cycles,
    complex commercials, and deep product & tech integrations, and have the patience and
    persistence to see them through.
  4. Develop partnerships that go beyond standard offer integrations, think co-created products,
    exclusive user programmes, and monetisable loyalty constructs.
  5.  Manage ongoing co-brand card partnerships, including performance, benefit optimisation,
    and cardholder engagement initiatives.
  6. Be the subject matter expert on credit cards as a product, understanding card economics for
    running lead gen campaigns.
  7.  End-to-end ownership of all payment-linked offers on BMS including card discount offers,
    cashback offers and redemptions across all payment instruments and issuer categories.
  8. Negotiate, structure, and activate new offer campaigns with banking and fintech partners;
    ensure commercials are aligned with BMS's monetization objectives.
  9. Track offer performance rigorously, monitor redemptions, offer funding, revenue impact, and
    partner ROI.
  10. Handle reconciliation with payment partners and coordinate with internal finance, product, and
    tech teams to ensure clean end-to-end offer execution.

 

Your Checklist

  1. 6–8 years of experience in alliances, partnerships, or business development, preferably
    with online merchants, fintech companies, banks, or payment networks.
  2. Demonstrated track record of independently closing partnerships and managing accounts with
    P&L accountability.
  3. Prior exposure to co-brand credit cards, loyalty programmes, or payment product structuring is
    a strong advantage.
  4. Experience navigating long sales cycles and multi-stakeholder deal environments.
  5. Strong commercial acumen able to build business cases, structure deal economics, and
    evaluate partnership ROI independently.
  6. Advanced Excel skills: comfortable with large datasets, VLOOKUP / INDEX-MATCH, pivot
    tables, scenario modelling, and reconciliation workflows.
  7. High ownership mindset, you are equally comfortable signing a new partner and fixing an
    offer configuration issue beyond regular hours, to ensure the campaign goes live.

 

Company at a glance

Launched in 2007, BookMyShow, owned by Big Tree Entertainment Pvt Ltd (founded in 1999), is India’s leading entertainment destination, present in 700+ towns and cities. From an online ticketing platform for movies across 7,000 screens, it has grown into a full-stack entertainment company, including out-of-home entertainment through its live entertainment experiential division, BookMyShow Live.

As India’s most trusted promoter of world class live entertainment, BookMyShow Live has hosted icons like U2, Coldplay, Ed Sheeran, Maroon 5, Guns N’ Roses, Backstreet Boys, Trevor Noah, Post Malone, Westlife, Justin Bieber and many more. It also powers major festival IPs: Lollapalooza India, the global music festival’s only Asian edition featuring Imagine Dragons, Jonas Brothers, Green Day, Shawn Mendes, OneRepublic and others; Bandland, BookMyShow’s rock music festival with acts like Deep Purple, Goo Goo Dolls, Avenged Sevenfold and Extreme; and Nykaaland, India’s premier beauty and lifestyle festival.

Under Big Tree Entertainment are investee companies like Sunburn, Asia’s biggest electronic dance music festival with Afrojack, Martin Garrix, DJ Snake, Skrillex and more; and TribeVibe, curating performances by Anuv Jain, Falguni Pathak, Sanam, Aditya Gadhvi, Vir Das and Zakir Khan. TribeVibe operates in 75+ cities and 750+ colleges, making quality entertainment more accessible to India’s youth.

BookMyShow continues to innovate with features like the m-ticket, Movie Mode and BookMyShow Stream, India’s largest home-grown TVOD platform for award-winning global content. With investors including TPG Growth, Stripes Group, Elevation Capital, Accel and Network18, BookMyShow has expanded beyond India to Singapore, Indonesia, Malaysia and Sri Lanka.

BookAChange (formerly BookASmile) by BookMyShow Foundation leverages the power of music and performing arts to create impact. At its core, BookMyShow is powered by its people who drive bold ideas, growth and unforgettable experiences.

Founded2007
Team Size1,001-5,000 employees
WorkspaceOn-site
IndustryEntertainment Providers
Location
Mumbai, Maharashtra, India

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