Sr. Manager, Strategy & Solutions
About this role
As a Sr. Manager, Strategy & Solutions, you will lead the development and execution of marketing strategies by collaborating with clients and internal teams. Your focus will be on uncovering insights and opportunities to strengthen the bond between customers and your clients' brands. You will drive customer-centric marketing strategies aimed at enhancing customer satisfaction, loyalty, and overall brand advocacy. In this role, you will work closely with cross-functional teams to boost customer engagement, retention, and revenue growth.
We’re looking for a Sr. Manager, Strategy & Solutions that has experience in brand, creative and social/digital strategy to lead our strategic offering in our Brand Engagement practice. Are you data obsessed? Is digital and social innovation in your DNA? Do you love leading and contributing to new business efforts? Do you stay abreast of trends and innovations in the marketplace? Do you have a proven track record of building meaningful relationships as your clients' advisors? Do you thrive when you uncover problems to solve? Are you ultra-resourceful?
This position offers an exciting opportunity for those passionate about continuous learning, personal growth, and collaborative knowledge sharing within a dynamic and expanding organization.
- A post-secondary degree or diploma in Business, Marketing, Business Administration, Communications, or a related field.
- You have 10+ years of proven experience, either within an agency or collaborating with one, where you have developed and led strategies for clients across various industries, with a particular focus with brand, creative, digital and social strategy.
- You have experience architecting and leading comprehensive digital and social media strategies across paid, owned, and earned channels, with a proven track record of using these capabilities to successfully anchor and win cross-practice new business pitches.
- Deep expertise in digital innovation and advanced social analytics, with the ability to translate platform trends, community engagement metrics, and attribution models into actionable strategies that drive measurable brand advocacy and customer lifetime value.
- An advanced understanding of clients' brands, businesses, cultures, consumers, and competitive landscapes.
- Demonstrated exceptional abilities in identifying opportunities that enhance customer experiences and foster deeper engagement with clients' brands.
- A proven track record of building meaningful relationships, positioning yourself as a trusted advisor to clients, and adeptly identifying and solving problems throughout the customer journey using various platforms.
- Excellent interpersonal, planning, organizational, collaboration, and professional communication and presentation skills, both written and verbal, with a keen ability to deliver compelling strategies through exceptional storytelling.
- Strong ability to build relationships as a core competency, both within cross-functional teams internally and externally.
- Exhibit expertise that highlights your agility in adapting approaches to best deliver strategies for your clients.
- Strong analytical and strategic thinking skills, displaying quantitative curiosity and a robust understanding of data, leveraging it effectively to derive insights that drive your strategies.
- Bring experience in customer lifecycle development, along with a positive, optimistic, personable, and passionate attitude.
- Proficiency with Microsoft Office Suite: Strong level of expertise using Word, Excel, and PowerPoint, including advanced hands-on functional knowledge.
- Familiarity and experience with data analysis software, including hands-on experience with project management tools (MS Dynamics is preferred).
- Willingness to travel throughout Canada and the United States as required.
- Lead the strategic process for your assigned accounts/projects, overseeing every stage from identifying opportunities to defining them, gaining insights, and authoring creative strategies.
- Represent Brand Engagement for integrated new logo efforts.
- Collaborate closely with the client team to unearth opportunities within client accounts, utilizing insights to shape both digital and creative strategy.
- Work collaboratively to define campaign strategies, analyze and scrutinize client briefs and associated materials, identify core issues, information gaps, and success factors.
- Conduct research to generate meaningful insights to guide strategies, drawing from diverse resources such as technology, culture, media, and competitive analysis.
- Work collaboratively with SMEs and various experts both internally and externally as needed.
- Provide advisory to our creative team throughout their design processes, ensuring alignment with strategy and business objectives.
- Lead client presentations.
- Demonstrate a deep understanding of audience, market and cultural trends through qualitative insights complementing quantitative data.
- Evaluate both qualitative and quantitative research and insights into pre- and post-campaign analysis.
- Maintain and strengthen relationships with key client stakeholders, acting as their primary point of contact for strategic matters.
- Track and analyze the performance of implemented strategies, providing regular reports and recommendations for optimization.
Use of Artificial Intelligence (AI): Bond uses AI tools during parts of the screening, assessment, and selection process, supporting a fair and efficient hiring process.
We welcome applications from all qualified candidates; however, only those selected for an interview will be contacted.
Vacancy Type: This posting is for an existing vacancy.
The actual base salary compensation will vary depending on local market conditions, geography, and relevant job-related factors such as skills, qualifications, experience, and education/training.
At Bond, we believe compensation is more than a salary. Our Total Rewards program is designed to help you grow your career, support your well-being and keep you meaningfully connected:
Flexibility: A hybrid work model and flexible vacation offers agility to meet the needs of our global business and workforce, allowing us to inspire the best from our people.
Moments that matter: Social events like F1rst Thursdays, Kick-Off gatherings, and holiday parties make it easy to build relationships and have fun.
Health & Wellness support: Competitive healthcare and wellness benefits that care for both body and mind including Medical, Dental, Vision, Health Care Spending Account, Employee Assistance Program, access to 24/7 virtual healthcare and/or consultation services for you and your family — all available from your first day.
Future-focused: Retirement planning assistance with company matching.
Career development: Access to learning programs, mentorship, stretch projects, and internal mobility to keep you moving forward.
Celebrating your impact: Recognition programs for individual and team achievements, peer-nominated awards, and service anniversaries.
Company at a glance
Bond is the customer-intelligence driven engagement company. We help brands build stronger bonds with their customers.
With our very own Bond Intelligence at the heart of all we do, we used zero, first and third party data, proprietary frameworks, behavioural science and over 15+ years of expertise & global market research enhanced by Bond’s AI to create lasting growth for our clients.
Our dedicated teams of experts across our CX,HX, Loyalty Advisory, Loyalty & Marketing Operations and loyalty technology work with brands at any part of their loyalty and engagement journey to build lasting growth and stronger loyalty with their customers.
With our very own suite of AI enhanced tools, data and technology like our Synapze LX Loyalty Cloud and Synapze XI Intelligence layer we not only help to design, grow and build but we also have the technology that powers and enhances your systems.
Based in Toronto Canada with offices in the United States, Canada and Europe, our global teams support our clients wherever they need us. Bond is the global leader when it comes to customer engagement and loyalty.
For more information please visit us at BondBL.com or email us at [email protected]
Top Benefits
- Hybrid Work Model
- Flexible Vacation
- Medical Insurance
- Dental Insurance
- Vision Insurance
- Health Care Spending Account
- Employee Assistance Program
- Virtual Healthcare Services
- Retirement Planning With Company Matching
- Learning Programs
- Mentorship
- Internal Mobility
- Recognition Programs
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