Insight Analyst - Marketing
About this role
Responsibilities:
- Partner with teams across the business to identify opportunities to grow Bally’s Interactive and improve the player experience.
- Work closely with Marketing and Product teams to understand business priorities and translate them into meaningful analytical opportunities.
- Analyze data from multiple sources to uncover trends, opportunities, and actionable insights.
- Provide analysis and recommendations to help improve acquisition, conversion, and retention across Sports and iGaming products.
- Support the NA Marketing Leadership Team with data-driven insights to inform business and marketing decisions.
- Use creative thinking and analytical techniques to identify opportunities to improve business and product operations and the onsite player experience.
- Explore new software, tools, and analytical techniques to enhance the quality and effectiveness of analysis.
- Identify opportunities to improve existing processes and incorporate data more effectively into business decisions.
- Communicate analytical findings and recommendations clearly and positively to help drive meaningful change.
- Collaborate with colleagues to brainstorm ideas, share knowledge, and develop new approaches to solving business challenges.
We use Metaview, an AI-powered note-taking tool, during interviews to help capture key discussion points. The tool is used for note-taking purposes only and does not evaluate candidates or influence hiring decisions. Interview notes are used solely for recruitment purposes and are handled in accordance with applicable U.S. and Canadian privacy laws.
Salary: $65,000 - $75,000 USD
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Company at a glance
We're Bally's Corporation (NYSE: BALY). A global casino-entertainment powerhouse with a growing omni-channel presence, operating 20 casinos across 11 U.S. states, OSB licenses in 14 jurisdictions, and holding landmark development rights in Chicago, Las Vegas and New York. We’re not only spanning casinos and resorts, but also sports betting, iGaming and the technology behind it all. But here's what actually matters to you. Service here is not a task on a checklist. It's how we show up.
Behind every great moment on a gaming floor, in a resort, or on a digital platform, is a team with a relentless commitment to service, real pride, and a genuine love for what they do. As a company, we’re not your family. We can’t be. That word means something different to everyone, so we'd rather show you who we are than borrow it. But we're just really, really invested in your win.
Do you want to be one of the people who shows up, or one of the people who stands out? Is that you? Then you're already one of us.
18 or 21+ based on jurisdiction. Gambling Problem? Call 1-800-GAMBLER (1-800-426-2537) (AZ/CO/IL/MD/MO/NV/NJ/PA), 1-888-850-8888 (DE), 1-800-9-WITH-IT or visit https://www.in.gov/igc/problemgamblinghelp (IN), 1-800-BETSOFF (IA), 1-877-770-STOP (7867) (LA), (800) 327-5050 or visit gamblinghelplinema.org (MA), 1-888-777-9696 (MS), 877-8-HOPENY or text HOPENY (467369) (NY), 1-800-589-9966 (OH), 1-866-531-2600 or visit ConnexOntario.ca (Ontario, Canada), 1-877-9GAMBLE (RI), 1-888-532-3500 or visit https://www.vcpg.net (VA), call/text the Tennessee REDLINE at 1-800-889-9789 (TN).
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