Marketing Manager
About this role
- Develop, execute, and optimize omnichannel marketing campaigns (email, social, digital, paid media, in-venue).
- Lead event marketing efforts to drive ticket sales and attendance.
- Monitor ticket sales and adjust marketing strategies accordingly.
- Create and manage digital and social content, graphics, and materials.
- Maintain website, social channels, and content assets.
- Support revenue initiatives including premium seating and private events.
- Execute email campaigns and audience targeting strategies.
- Track KPIs and report campaign performance.
- Support PR efforts and coordinate media needs during events.
- Act as liaison between venue departments and corporate marketing.
- Manage timelines, calendars, and campaign deliverables.
- Knowledge of market preferred.
- Proficiency in Adobe Creative Suite, Canva, and marketing platforms
- Strong understanding of social media and email marketing
- Strong communication and organizational skills.
- Ability to manage multiple projects in a fast-paced environment.
- Collaborative, detail-oriented, and adaptable.
- AI and technology-forward
Company at a glance
ASM Global is the world’s leading venue management company and producer of live event experiences. Acquired by Legends in 2024, with over 400 premier venues worldwide, ASM Global operates and invests in the world's most important stadiums, arenas, convention centers, and theaters, including entertainment districts and mixed-use developments.
We produce over 20,000 live events annually, welcoming more than 164 million guests each year. As the global leader in content programming and revenue optimization, our best-in-class management leverages the latest data-driven marketing strategies to deliver maximum value and profitability for venue owners.
Beyond the walls of our venues, ASM Global is actively working to invest in people, strengthen our communities, and protect the environment. Our corporate social responsibility platform, ASM Global Acts, embodies a refreshing, modern commitment to social equity and global sustainability. A robust and growing DE&I initiative, commitment to local purchasing, and prioritizing green innovations (with an industry-leading 50+ certified green venues) are just a couple of examples of ASM Global’s impactful, environmentally friendly outlook.
As the global industry leader, we understand the importance of setting an exceptional example while having a great time doing it.
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