Regional Sales Manager - Northeastern
About this role
Territory Management, Develop annual business plans for customers maximizing opportunities,
driving profitable growth, and managing to company objectives
Broker Management, set goals and activity metrics for a network of dedicated brokerage
support agents
Negotiating Local Marketing Programs as well as implementation steps (slotting fees,
allowances, deviations, bid management etc)
Utilize knowledge of your geography and relationships with key contacts to gain access to
potential new customers presenting and gaining new distribution.
Monitor and report on market strength, distributor performance and financial viability
Collaboratively work to identify and penetrate regional customers “cold calling” and promoting
company products
Identify and penetrate customer pipeline, via lead generation, professional networking, and
distributor partnerships
Regular in market presence working with distributor partners to execute sales initiatives that
deliver against key company growth goals
Ensure all distributor and customer Accounts Receivables are within company guidelines and
monitor/verify its performance against the identified targets.
Provide input and feedback to cross functional teams such as Marketing, Research &
Development, Customer Service, and Production.
Perform effective time and resource management while in market and within assigned budgets.
Proficient at reviewing and score carding activity from Customer Relations Management “CRM”
applications
Job Specifications/Qualifications
Account Management
Basic Computer Skills (Basic working knowledge of how to use Outlook, Teams, Excel,
PowerPoint, and Word)
Comfortable Public Speaking
2+ years of experience performing direct customer facing selling
2+ years of experience in the selling in the Food and Beverage industry preferred
Creative problem solving
Experience working in a distributor or brokerage environment preferred
Excellent interpersonal skills, high standing and abilities to manage relationships with business
partners
Effective sales management and solution selling skills
Presentation Effectiveness: Ability to define business opportunities, gather supportive data,
organize information, create, and present information to effectively influence key stakeholders
Strong Planning Skills: Ability to forecast, prioritize multiple projects and activities
Cross Functional Effectiveness: Strong understanding of effected stakeholders, impacts and
outcomes, and appropriates communication strategies.
Travel required up to 75% of time
Company at a glance
Alpha Baking Company, Inc. was established in 1979 with the acquisition of the Mary Ann Baking Company in Chicago. Founded in 1935, Mary Ann is best known for the ever-popular Chicago style poppy seed hot dog bun. In 1981, Alpha Baking purchased S. Rosen’s Baking Company, a Chicago staple and baker of Jewish hearth rye breads and variety rolls since 1909. Through the years, Alpha Baking has continued to grow with the acquisition of Kreamo Bakers in South Bend, Indiana in 1979, National Baking Company in Chicago, Illinois in 1997, and Natural Ovens Bakery in Manitowoc, Wisconsin in 2007.
For decades, food industry leaders have called on Alpha Baking Company, Inc. to craft solutions to complex and unique baking projects. Our modern, high-production facilities link old-world knowledge and baking experience with today’s technology. If you have a special need, we can bring you a level of experience, responsiveness, and technical expertise that is unmatched in the baking industry. Let us customize your foodservice operation with our extensive par-baked and frozen programs.
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