VP of Marketing [User Acquisition]
About this role
This isn’t your regular job. Almedia is a place where those who want to push harder can accelerate their careers faster than anywhere else. We’re aiming to become Germany’s second bootstrapped unicorn. Almedia is already Europe’s #3 fastest-growing company in 2025 (FT1000).
We are building the future of marketing by rewarding our community of over 70 million users for engaging with our advertisers’ products. We are offering a new way to acquire users for the biggest companies in the world.
At Almedia, you’ll:
Own way more, way earlier — you’ll be trusted with responsibility fast.
Push harder, get further — this isn’t a 9–5. We highly reward intensity.
Join a rare environment — you will work with ambitious high-speed, high-ownership people.
Fully present — we’re 5 days a week in the office to build the energising momentum we need.
Salary: 150-200k • Total Comp: 300k • Includes Equity
We are seeking a seasoned and visionary VP of Marketing [User Acquisition] to lead all marketing efforts for Almedia. This is a critical leadership role that will take full ownership of our user acquisition channels, influencer programs, and future marketing projects. You will be instrumental in maximizing our overall growth and scaling our user base for Freecash and other ventures. If you are a strategic leader with a proven track record of managing diverse marketing channels, building high-performing teams, and driving business-level impact, this is your opportunity to shape the future of a rapidly growing company.
What You'll Do 🎯
Define & Own Marketing Strategy: Develop, define, and execute the overarching marketing and user acquisition strategy for Almedia, ensuring it's aligned with ambitious growth targets and business objectives.
Lead & Mentor High-Performing Teams: Oversee and mentor the teams responsible for paid media, influencer marketing, and other growth initiatives, fostering a culture of ownership, data-driven decision-making, and continuous improvement.
Drive Multi-Channel Growth: Take full ownership of all marketing channels, from established platforms like Google Ads and Meta to emerging channels, ensuring optimal budget allocation, execution, and performance across all areas.
Pioneer New Projects: Spearhead the launch of new marketing projects from inception to completion, identifying untapped opportunities and transforming them into scalable, high-impact channels.
Collaborate for Business Impact: Work closely with the CEO, VP of People, and other stakeholders to translate marketing efforts into clear business outcomes, providing strategic insights that drive the company's growth.
What You'll Bring 💡
Extensive Marketing Leadership: Proven track record in a senior marketing role, with experience leading and scaling multi-channel user acquisition efforts and managing diverse teams.
Strategic & Analytical Expertise: Exceptional ability to build a comprehensive marketing strategy, leverage data and analytics to inform decisions, and communicate complex insights to a C-level audience.
Hands-On Ownership: A history of taking full ownership of projects, from managing day-to-day operations and budgets to defining long-term strategic goals.
People & Process Management: Strong leadership skills in mentoring and developing team members, as well as building and implementing scalable processes for marketing and project management.
Deep Industry Knowledge: A comprehensive understanding of the mobile ad-tech and gaming ecosystem, including key players, monetization strategies, and user acquisition best practices.
What Makes You a Great Fit 🌟
Visionary Leader & Owner: You're a natural leader who thrives on building and owning a department from scratch, demonstrating a strong entrepreneurial spirit and a "founder's mentality."
Impact-Obsessed & Proactive: You are motivated by driving significant business impact, constantly taking initiative to seek out new opportunities and solve problems before they arise.
Collaborative & Fast-Paced: You excel at working in a fast-paced environment, fostering strong collaboration across departments, and communicating effectively to ensure everyone is aligned with our ambitious goals.
Why Almedia? 🎁
Own Our Growth: We offer all Berlin-based employees equity in Almedia to truly be a part of our success.
Scale With Almedia: Grow alongside a startup that has been profitable from day one.
Central Berlin Office: Work from a fully-stocked modern office built for collaboration, accessible from all around Berlin.
Other Benefits: Transport subsidy, breakfasts and lunches, language learning, Urban Sports Club, and more.
We believe in fostering talent, evaluating all skill levels during the hiring process, and providing a clear path for growth. Almedia is an equal opportunity employer. We embrace and celebrate diversity, and encourage individuals from all backgrounds to apply.
Company at a glance
Almedia is defining the new standard in the $1T advertising market by rewarding user engagement. We believe that the user’s time and attention should be a compensated asset, not an exploited resource, making advertising better for both sides. To achieve this, we build the world’s most intelligent platform to discover and engage with games and brands. According to the Financial Times’ FT1000, Almedia is already the fastest-growing advertising company in Europe.
Our gamified reward system motivates users to try games or apps, but unlike traditional UA, our players continue engaging long term. Consumers receive rewards for purchases via cashback, while gamers are rewarded for completing levels with real-money rewards. Through Almedia products, app developers and brands are able to acquire new customers, promote customer loyalty, and strengthen their brand.
With a growing user base of over 80 million users, our products Freecash.com and Link drive unparalleled returns to over 1200 advertisers through our data-driven, rewarded User Acquisition approach. For the first time, consumers receive rewards purely for interacting with advertising and spending time on products, such as games and apps. With a 4.8* rating from over 250,000 reviews on Trustpilot, Almedia products, notably Freecash, are trusted by advertisers and consumers alike.
Contact us at [email protected] to learn more about how Almedia is reshaping the way businesses connect with their audiences.
If you want to join us, visit https://almedia.co/careers. To truly redefine this market, we need a team that operates at an elite level. We expect super-high ambitious builders who thrive on tackling massive, complex problems and want to learn in 2 years what others do in 20.
Top Benefits
- Equity
- Bonus
- Transport subsidy
- Breakfasts and lunches
- Language learning
- Urban Sports Club
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