Regional Sales Trainer Position Summary: The Regional Sales Trainer is responsible for driving protection plan performance across approximately four Retail locations by delivering impactful sales training, coaching, and …
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Full-time
Posted 52d ago
Apply by Sep 9
~40 hrs/week
Responsibilities
The Regional Sales Trainer drives protection plan performance across retail locations through impactful sales training and coaching. They analyze KPIs and partner with store leadership to implement action plans that increase attachment rates and customer value.
Requirements
Candidates need 3-5 years of sales experience, preferably in consumer electronics or retail, and must be bilingual in English and Spanish. The role requires a valid driver's license and the ability to travel approximately 75% of the time.
Full job description
Regional Sales Trainer Position Summary: The Regional Sales Trainer is responsible for driving protection plan performance across approximately four Retail locations by delivering impactful sales training, coaching, and performance development initiatives. This role partners closely with sales associates, cashiers, department managers, store managers, and General Managers to improve attachment rates, increase customer value, and ensure consistent execution of protection plan sales strategies. The ideal candidate is a highly motivated sales professional with a strong background in consumer electronics and/or appliances, exceptional training and coaching skills, and the ability to influence performance at all levels of the organization. This position requires extensive travel within the assigned region and a hands-on approach to developing people and driving results. Key Responsibilities
Conduct weekly in-store training sessions focused on protection plan features, benefits, objection handling, and value-based selling.
Coach sales associates, cashiers, department managers, store managers, and General Managers on best practices that drive attachment and overall sales performance.
Analyze store performance metrics, KPIs, attachment rates, and sales trends to identify opportunities and implement action plans.
Collaborate with store leadership and corporate teams to ensure alignment on goals, initiatives, and performance expectations.
Facilitate classroom, small-group, and one-on-one coaching sessions designed to improve sales effectiveness and customer engagement.
Participate in and support Train-the-Trainer programs and ongoing professional development initiatives.
Conduct store visits, observations, and performance audits to ensure consistent execution of sales processes.
Partner with management teams to create coaching plans and accountability measures that improve results.
Provide regular performance updates and recommendations to leadership.
Assist with onboarding and development of new associates and managers.
Support customer issue resolution by partnering with store management and call center teams to expedite claims and improve customer satisfaction.
Help de-escalate challenging customer situations through effective communication and collaboration with management and support teams.
Promote a customer-first culture while reinforcing the value of protection plans as an essential part of the customer experience.
Qualifications
Minimum of 3–5 years of sales experience, preferably within consumer electronics, appliances, retail, or related industries.
Previous training, coaching, leadership, or sales development experience preferred.
Proven ability to influence sales performance and drive measurable business results.
Strong understanding of retail sales processes, customer engagement, and KPI management.
Excellent presentation, facilitation, and communication skills.
Ability to analyze data and develop actionable performance improvement strategies.
Strong relationship-building and collaboration skills across multiple levels of leadership.
Experience handling customer escalations and conflict resolution.
Proficiency with Microsoft Office Suite and performance reporting tools.
Requirements
Bilingual (English/Spanish) required.
Ability to travel approximately 75% within the assigned region.
Must be available to work Monday through Friday during normal business hours, with one Saturday per month required.
Valid driver’s license and reliable transportation.
Ability to lift training materials and equipment as needed.
Comfortable working in a fast-paced retail environment.
Core Competencies
Sales Coaching & Development
Leadership Influence
KPI & Performance Analysis
Retail Operations
Presentation & Facilitation Skills
Relationship Building
Problem Solving
Customer Experience Management
Change Management
Accountability & Execution
Success Measures
Increased protection plan attachment rates
Improved store and regional KPI performance
Successful completion of training initiatives
Strong leadership and associate engagement
Reduced customer escalations and improved claims experience
Consistent execution of company sales processes and best practices
This role is ideal for a passionate sales professional who enjoys developing people, influencing performance, and creating a culture of excellence across multiple retail locations.
PROTECTALL™ offers a full array of protection plan services and products under the PROTECTALL™ & Healthy Sleep™ Brands.
Industry
Manufacturing
Company size
51-200 employees
Founded
1988
Headquarters
North Richland Hills, Texas
LinkedIn followers
1,225
PROTECTALL™ offers a full array of protection plan services and products under the PROTECTALL™ and Healthy Sleep™ Brands to the Furniture, Major Appliances, Consumer Electronics, Mattress/Bedding, Hospitality and Pest Control Industries. PROTECTALL™ maintains a sharp focus on exceeding customer’s expectations, which has allowed our company to evolve into the industry leader we are today.
The PROTECTALL™ culture is both friendly and casual, and our commitment to diversity and our community has contributed to our success and makes PROTECTALL™ a great place to work. Our team at PROTECTALL™ believes it is crucial to understand our customer’s business and determine how our company can partner and help with your mission. We care about protecting your brand image as much as you do.
A+ Rated BBB Accredited Business.
BBB has determined that PROTECTALL™ meets BBB accreditation standards. Additionally, PROTECTALL™ was awarded of the prestigious Torch Award for 2022.
Offices: 9151 Grapevine Hwy, North Richland Hills, Texas 76180, US
Mattress and Pillow Protection ProductsBedding AccessoriesPremium Fulfillment Programsand Point-of-Purchase MerchandisingFurniture Protection ProgramsAdjustable Bed Protection ProgramsOutdoor Furniture Protection ProgramArea Rug Protection Programsconsumer electronicsand major appliances
PROTECTALL™ offers a full array of protection plan services and products under the PROTECTALL™ & Healthy Sleep™ Brands.
Industry
Manufacturing
Company size
51-200 employees
Founded
1988
Headquarters
North Richland Hills, Texas
LinkedIn followers
1,225
PROTECTALL™ offers a full array of protection plan services and products under the PROTECTALL™ and Healthy Sleep™ Brands to the Furniture, Major Appliances, Consumer Electronics, Mattress/Bedding, Hospitality and Pest Control Industries. PROTECTALL™ maintains a sharp focus on exceeding customer’s expectations, which has allowed our company to evolve into the industry leader we are today.
The PROTECTALL™ culture is both friendly and casual, and our commitment to diversity and our community has contributed to our success and makes PROTECTALL™ a great place to work. Our team at PROTECTALL™ believes it is crucial to understand our customer’s business and determine how our company can partner and help with your mission. We care about protecting your brand image as much as you do.
A+ Rated BBB Accredited Business.
BBB has determined that PROTECTALL™ meets BBB accreditation standards. Additionally, PROTECTALL™ was awarded of the prestigious Torch Award for 2022.
Offices: 9151 Grapevine Hwy, North Richland Hills, Texas 76180, US
Mattress and Pillow Protection ProductsBedding AccessoriesPremium Fulfillment Programsand Point-of-Purchase MerchandisingFurniture Protection ProgramsAdjustable Bed Protection ProgramsOutdoor Furniture Protection ProgramArea Rug Protection Programsconsumer electronicsand major appliances
