Marketing Jobs in Istanbul, Turkey (Now Hiring) — 102 open — Page 6

At Allergan Aesthetics, an AbbVie company, we develop, manufacture, and market a portfolio of leading aesthetics brands and products. Our aesthetics portfolio includes facial injectables, body contouring, plastics, skin care, and more. Our goal is to consistently provide our customers with innovation, education, exceptional service, and a commitment to excellence, all with a personal touch. For more information, visit https://global.allerganaesthetics.com/. Follow Allergan Aesthetics on LinkedIn.

Reporting to Allergan Aesthetics Marketing Director, the incumbent will be responsible to;

• Achievement of responsible brand sales objectives, units and value, and market share.
• Collaborate with Brand Team and In-Field Team members, facilitate cross-stakeholder discussions (with Health Care Professional (HCP) and non-HCP stakeholders), and synthesize the insights gained to identify target segments, determine brand positioning, drive Close Loop Marketing engagement and customization, and populate into Brand Plan.
• Secure input and cross-stakeholder viewpoints to develop a robust and accurate Patient Journey; propose strategic objectives for the Brand Team review based on Patient Journey findings and challenge to develop Brand Team strategies to ensure patient-centricity.
• Ensure all functional deliverables are consistent with branding and deliver emotional messages aligned to Brand Story.
• Guide the design and implementation of all marketing activities and include innovative marketing tactics, multi-channel opportunities, and multi-stakeholder initiatives to meet strategic brand objectives and ensure all in-field materials, strategies, and tactics are aligned to drive the momentum of strategic brand objectives.
• Lead the development of marketing inputs to the Strategic Brand Plan, consolidate the 1-year tactical Brand Plan, and coordinate the preparation of the Long-Range Plan to drive brand success.
• Monitor brand KPIs, manage budget and brand P&L, and track ROI measurements for all marketing activities to achieve or exceed brand plan objectives.
• Support the Brand Team around a brand vision and objectives that are shared by all members.
• Develop and maintain effective business relationships with key customers and KOLs.

• Degree in Business Administration, Marketing, Economics, Life Sciences or related fields,
• Minimum 3 years proven marketing experience in FMCG/ Medical Device/ Pharmaceutical Company,
• Excellent communication skills,
• Proficient in presentation skill (both on-stage & documentation),
• Experience in product planning (road mapping, goal setting, spec writing, managing project execution, defining product roll-out strategy),
• Effective at collaborating with cross-functional operations stakeholders to get buy-in and drive support for new ideas, products, and process,
• Ability to multi-task, prioritize and work under pressure within strict deadlines, balancing planning and implementation responsibilities,
• Excellent command of English, both verbally and written.

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community.  Equal Opportunity Employer/Veterans/Disabled. 

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