
Ana Milosavic
Sr. Manager, Demand Generation | Strategic leader of high-impact GTM teams | 8+ years in B2B SaaS | Cybersecurity & Fintech
Updated recently
9+
Years Experience
6
Roles
5
Skills
2
Education
About
With nearly a decade of leadership in B2B SaaS marketing, I specialize in spearheading comprehensive go-to-market (GTM) strategies and demand generation campaigns that drive substantial business growth. At GeoComply, I am spearheading marketing initiatives that significantly enhance fintech cybersecurity solutions, driving market penetration and customer acquisition through targeted, data-driven campaigns. What I do in a nutshell: - Drive Operational Excellence: Utilize advanced tools like Salesforce and Google Analytics to enhance decision-making and optimize campaign performance. - Lead High-Performing Teams: Develop and mentor teams to execute impactful digital marketing strategies that penetrate new markets and generate significant leads. - Innovate with Data: Harness data analytics to inform strategies, ensuring high ROI and sustained growth. - Enhance Customer Engagement: Develop and implement omnichannel marketing strategies that improve customer engagement and retention, using a blend of inbound marketing tactics and ABM to nurture leads through personalized, content-driven experiences. Examples of my impact: - Grew GeoComply’s market presence by leading expansions into new B2B sectors, increasing lead generation by 330% and contributing $2M to the sales pipeline within a single quarter. - At Tipalti, orchestrated field marketing strategies that bolstered brand visibility and fostered key industry relationships, exceeding KPIs by 1,000% through strategic event management. I am always eager to connect with fellow marketing professionals and discuss innovative strategies in B2B SaaS marketing. Let’s connect!
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Experience (6 roles)
Manager, Growth Marketing
GeoComply · Permanent Full-time
• Leading GeoComply’s expansion into new markets with dynamic GTM and demand gen strategies, increasing lead generation by 330% and surpassing pipeline goals by 3x in 2024. • Leading a high-performing team to execute major events and digital campaigns in North America & Europe, boosting brand presen...
Manager, Field Marketing
• Planned and managed ~15 field and corporate events annually for 15 Account Executives, boosting engagement and brand visibility through multi-channel marketing programs such as digital marketing. • Generated $2.5M in qualified opportunities within 6 months by aligning marketing efforts with sales ...
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Education (2)
BrainStation
2019 - 2019
Langara College
2009 - 2013
Skills (5)
Engineering Management
Product Management
Other
Certifications (1)▼
Cybersecurity Certificate
BrainStation
Languages (2)▼
Volunteer Experience (2)▼
Social Media Assistant
MS Society of Canada, British Columbia & Yukon Division
Jun 2017 - May 2023 · 6 yrs
Vice Chair
CurrentBetter Environmentally Sound Transportation (BEST)
Apr 2021 - Present · 5 yrs
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