Channel Factory
Channel Factory is revolutionizing the advertising landscape with its innovative approach to video campaigns. The company empowers brands to connect with their audiences in meaningful ways, optimizing content placement and performance across YouTube. Joining Channel Factory means becoming part of a forward-thinking team that thrives on creativity and pushing boundaries in the ever-evolving world of digital media. You'll work alongside passionate individuals who are dedicated to delivering impactful results and shaping the future of advertising. Currently, Channel Factory is seeking talented professionals to contribute to its growth. The company has several openings, including a Director of QA - Product and a Senior Media Buyer with fluency in French. These positions, and others, offer an exciting opportunity to leverage your skills and expertise within a dynamic and collaborative environment. If you're passionate about the media space and ready to make a significant impact, Channel Factory could be the perfect place for your next career move.
About the Company
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory’s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser's campaign run against unsuitable videos, such as children’s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just ‘set it and forget it’ when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Quick Facts
Open Positions
3Channel Factory provides intelligent marketing solutions for the next generation of contextual safety, suitability, and performance for brands and agencies. Our platform helps marketers implement, aut...
Location: Paris, FranceDepartment : Programmatic SolutionsAbout Channel FactoryChannel Factory provides intelligent marketing solutions for the next generation of contextual safety, suitability, and p...
Channel Factory provides intelligent marketing solutions for the next generation of contextual safety, suitability, and performance for brands and agencies. Our platform helps marketers implement, aut...