New York, New York, United States · Hybrid
$120k–$140k/yr
About Motorsport Network Motorsport Network is a global, always-on media, technology and events platform uniquely positioned at the intersection of motorsport, automotive, and mobility. Reaching over 40 million fans acro…
Skills: Audience Research, Marketing Strategy, Data Synthesis, Primary Research Design, Quantitative Surveys
New York, New York, United States · Hybrid
$250k–$375k/yr
About Motorsport Network Motorsport Network is a global, always-on media, technology and events platform uniquely positioned at the intersection of motorsport, automotive, and mobility. Reaching over 40 million fans acro…
Skills: Strategic Partnerships, Revenue Leadership, Go-To-Market Strategy, C-Suite Relationship Management, Financial Services Sales
New York, New York, United States · Hybrid
$250k–$375k/yr
About Motorsport Network Motorsport Network is a global, always-on media, technology and events platform uniquely positioned at the intersection of motorsport, automotive, and mobility. Reaching over 40 million fans acro…
Skills: Strategic Partnerships, Revenue Leadership, C-Suite Relationship Management, Go-To-Market Strategy, Branded Content
Netherlands · Remote Solely
The Digital Content Coordinator is responsible for supporting the day-to-day publication of content on Motorsport.com's Dutch edition. Working with content produced by Motorsport Network's global editorial teams, the rol…
Skills: Dutch Language, English Language, Proofreading, Editing, SEO
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The Director will translate audience and behavioral data into commercial narratives and pitch-ready insights to support sales and sponsorship efforts. They are also responsible for building the company's proprietary intelligence capabilities and designing roadmaps for owned research communities.
Requires 10+ years of experience in audience research or marketing strategy within a major media company, including senior-level leadership. Proficiency in tools like ComScore, Nielsen, and GWI, along with a proven track record of converting data into commercial outcomes, is essential.
Motorsport Network is hiring a Director, Research & Development to serve as the connector between our audience data and the commercial story we bring to market. This is an IC, hands-on role — equal parts data strategist, narrative architect, and insight product owner. The successful candidate will translate syndicated, first-party, and behavioral data into category-led audience resources, pitch-ready insights, and a clear point of view on what makes the Motorsport Network audience uniquely valuable in the global media landscape.
Working in close partnership with Sales, Business Development, Audience Development, Client Solutions, Client Success, Programming, Content, and other cross-functional teams, this role will provide the insight backbone of custom proposals, sponsorship narratives, and franchise launches. The Director will translate complex data sets into language that lands consistently with an agency planner, a brand director, and a CMO — fluent, confident, and commercially relevant.
Beyond synthesis of existing data, this role is accountable for building Motorsport Network’s proprietary intelligence capability — designing the roadmap for owned research communities, primary field studies, and leading custom intelligence engagements that generate first-party insights no competitor can replicate.
Required
10+ years in audience research, insights, or marketing strategy inside a major media company, network, publisher, or agency — including a minimum of two years at the Director or senior-manager level leading work end to end.
Demonstrated ComScore and Nielsen competency. Able to build, defend, and challenge audience claims using these tools without translation.
Fluency with the broader research stack, including MRI-Simmons, GWI, social listening platforms, and first-party or behavioral analytics.
Hands-on experience designing and fielding primary research, including quantitative surveys, qualitative studies, and audience segmentation work.
Track record of building or scaling proprietary research assets — research communities, panels, or insight platforms — that produced ongoing first-party value to a commercial organization.
Experience leading custom or syndicated intelligence engagements on behalf of advertiser or partner briefs, end to end.
A portfolio of work that converted a data set into a commercial outcome: a pitch won, a category opened, or a narrative that became the house point of view.
Outstanding presentation craft. Decks that read and look like they came from a major media company, not a research vendor; comfort presenting at every level from agency planner to CMO.
A synthesizer’s instinct. The ability to hold multiple data sets, stakeholder agendas, and a CMO-level question in mind simultaneously, and return with the single insight that answers them.
Comfort operating in a lean, global, fast-paced environment, with an ownership mindset and a strong bias toward action.
Highly Valued
Background in sports media, automotive, or endemic enthusiast categories.
Experience working in or with luxury, automotive, watches, finance, or travel categories on the brand side.
Familiarity with social, programmatic, addressable, retail media, or first-party audience products and how they show up in a pitch.
Experience supporting global sales teams, with an emphasis on the US and UK.
This role is based in New York City with a hybrid in-office schedule.
Compensation: $120K to $140K - Compensation package will depend on experience and training.
One team. One world.
Motorsport Network is a global media company focused on racing and automotive coverage. We own and operate multiple brands that represent the world’s largest audience of people who love motorsport and cars. Every month over 60 million dedicated users visit a Motorsport Network digital property - to buy, learn or simply feed their passion for cars and racing. Motorsport Network sits at the heart of the racing and automotive industries and provides independent and authoritative thought leadership as well as unique experiences to consumers. We take them on a journey that encompasses news and insights, events, tickets, OTT, games and e-sports by leveraging our network effect to add value to the consumer experience. We use our technology and modern data tools to continuously evolve our processes and products to better serve our audience. The company’s respected brands include Motorsport.com, Autosport.com, Motor1.com, InsideEVs.com, MotorsportTickets.com, and MotorsportGames.com. These properties are published across 15 languages reaching over 80 countries across the world and cover a full range of the automotive and racing market, from major racing championships to race teams, drivers, circuits and manufacturers. By leveraging our deep understanding of the space and strong relationships across it, we have built the unique convening power across industry verticals in order to create content and events that add value to our commercial partnerships and customers.
Offices: 650 Madison Avenue, New York, NY 10022, US
One team. One world.
Motorsport Network is a global media company focused on racing and automotive coverage. We own and operate multiple brands that represent the world’s largest audience of people who love motorsport and cars. Every month over 60 million dedicated users visit a Motorsport Network digital property - to buy, learn or simply feed their passion for cars and racing. Motorsport Network sits at the heart of the racing and automotive industries and provides independent and authoritative thought leadership as well as unique experiences to consumers. We take them on a journey that encompasses news and insights, events, tickets, OTT, games and e-sports by leveraging our network effect to add value to the consumer experience. We use our technology and modern data tools to continuously evolve our processes and products to better serve our audience. The company’s respected brands include Motorsport.com, Autosport.com, Motor1.com, InsideEVs.com, MotorsportTickets.com, and MotorsportGames.com. These properties are published across 15 languages reaching over 80 countries across the world and cover a full range of the automotive and racing market, from major racing championships to race teams, drivers, circuits and manufacturers. By leveraging our deep understanding of the space and strong relationships across it, we have built the unique convening power across industry verticals in order to create content and events that add value to our commercial partnerships and customers.
Offices: 650 Madison Avenue, New York, NY 10022, US
