Brand and Creative Manager

We’re looking for a Brand & Creative Manager who can seamlessly combine strategic brand thinking with hands-on creative execution. This role is ideal for someone who thrives at the intersection of big-picture vision and practical design work. You are a creative leader who not only shapes the brand’s future but also brings it to life across multiple channels. 

You’ll be responsible for concepting and designing assets that span a wide range of formats and mediums. Beyond design, you’ll play a critical role in guiding how our brand evolves over time, ensuring consistency while exploring new ways to express our identity. 

This position requires adaptability: while your core focus will be brand and creative, you’ll also stretch into adjacent assignments when needed—whether that’s supporting campaign strategy, collaborating on messaging, or contributing to cross-functional projects. If you love balancing strategic brand stewardship with rolling up your sleeves to create, this is the role for you. 

Reporting to: Vice President, Marketing 

Working Location: Employees whose primary residence is around a 30-mile radius of VGM Main Campus are expected to work onsite at least four days per week. Specifics will be under the leader's discretion and subject to manager approval and business needs. 

Work Hours Classification: Full time, 8:00am-5:00pm CST 

Position Responsibilities 

Brand Stewardship & Strategic Growth 

• Own and evolve the brand identity, ensuring consistency across all channels and touchpoints
• Oversee and maintain comprehensive brand guidelines, adapting them as the brand grows. Proactively bring new ideas forward in collaboration with the Marketing team
• Act as a strategic partner in shaping how the brand is expressed in new markets, campaigns, initiatives, and mediums

Creative Concepting & Design Execution 

• Lead creative concept development across a variety of initiatives, including brand & enterprise initiatives, internal communications, sales enablement, lead generation, network communications, and more
• Design and produce high-quality assets across diverse mediums: 
  • Print & digital collateral (brochures, flyers, presentations)
  • Event materials & sponsorships (signage, booth graphics, handouts)
  • Social media content (organic and paid)
  • Email marketing templates
  • Landing pages & digital design
  • Web & digital advertising, and more
• Ensure all creative work reflects brand standards and resonates with target audiences

Cross-Functional Collaboration 

• Partner with marketing, sales, account, network and other teams to translate business objectives into compelling creative solutions
• Provide creative input during campaign planning, messaging development, and content strategy sessions
• Work seamlessly with the content lead, effectively collaborating for high-value content/assets

Project Ownership & Workflow Management 

• Manage multiple projects simultaneously from concept through production
• Prioritize tasks, maintain timelines, and ensure quality under tight deadlines
• Coordinate with external vendors (printers, agencies) when necessary

Adaptability & Versatility 

• Stretch beyond design when needed, supporting campaign strategy, messaging refinement, or other marketing initiatives
• Embrace new tools, trends, and techniques to keep creative output fresh and competitive

Quality Control & Brand Growth 

• Review and refine creative deliverables to ensure accuracy and brand alignment
• Monitor industry trends and competitor activity to inform brand evolution
• Advocate fordesignbest practices andelevatethe creative standard across the organization

Position Qualifications 

Education/Experience: 

• Bachelor's degree in graphic design, marketing, communications or a related field
• 5-10 years of professional experience serving in a creative and design capacity
• Ability to oversee design and brand standards while producing hands-on creative work
• Demonstrated ability to concept and execute designs across multiple mediums, including print, digital, social, etc.
• Experience managing projects from strategy through production, balancing deadlines and quality
• Strong presentation and storytelling skills
• Preferred: High-level familiarity with marketing automation platforms, motion graphics, video editing, knowledge of UI/UX principles for web design

Skills and competencies: 

• Proficiency in Adobe creative suite products, experience in Figma and/or design system products
• Adaptability, attention to detail, strong collaboration and time management skills
• Excellent written and verbal communication skills

Physical Requirements:  

• Operation of office equipment and using technology efficiently such as computers, phones, misc. office equipment        
• Visual abilities to include reading, distancevisionand peripheral vision  
• Moving throughout the VGM facilities when needed. 

This job description reflects the general duties of the job but is not a detailed description of all duties which may be inherent to the position. Reasonably related additional duties may be assigned to the individual Associate. 

VGM Group, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. 

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. 

The annual base salary range provided for this position is a nationwide market range and represents a broad range of salaries for this role across the country. The actual salary for this position will be determined by a number of factors, including the scope, complexity and location of the role; the skills, education, training, credentials and experience of the candidate; and other conditions of employment. As part of our comprehensive compensation and benefits program, employees are also eligible for performance-based cash incentive awards.