What we are building at Conveo

Conveo is the AI research platform enabling fast, affordable, and high quality consumer / B2B research. Global brands like Unilever, Google, and Orange use our AI video interviewer to generate across insights, marketing, and product teams.

#1 What problem are we solving and why is this an important problem to solve

The current/traditional research methods companies rely on are slow, expensive, and superficial. Running great research also requires expertise which is a blocker to many companies. That directly affects how well companies understand their customers and how well they can serve them.

#2 The team you will join

You will join an extremely talented team of incredibly passionate, high-energy people. We go the extra mile while having the best time of our lives. Our team has the combination of decades of market research knowledge, incredible engineering ability, and experience building companies.

#3 How we operate

We truly care about our clients and the problem we solve. That means we humbly go the extra mile every time.

Our engineering team talks directly with our customers. No layers in between.

We work hard and we have fun.

To keep our quality bar incredibly high, we want to execute with the smallest possible team.

The Role

As our Product Marketing Lead you will turn Conveo’s product velocity into world-class marketing assets that educate, differentiate, and convert.

This is not a “launch checklist” PMM job.

This is not writing fluff and calling it positioning.

This is truth + taste + distribution.

Your job is to make the product understandable, compelling, and impossible to ignore, for every ICP we care about.

We are shipping fast. The market can’t keep up unless someone is obsessed with translating what we build into:

sharp messaging

killer proof

high-signal assets

sales enablement

customer education

content that spreads

Without a dedicated owner, this work never gets done at the quality we want.*

We have more than one person of PMM work already, and this role is a core accelerator.This role is only for natural talent

Your Mission

1) Own product narrative and positioning (in real time)

You maintain the “source of truth” for how Conveo is understood externally:

positioning

messaging

differentiation

ICP/vertical lenses (industry/use case)

proof points

competitive framing

You don’t make this “once.” You evolve it constantly as the product evolves.

2) Translate product into assets people actually use

You turn product truth into high-leverage outputs, such as:

product slides in decks

one-pagers and overviews per ICP/vertical

customer-facing product updates

weekly product email (internal + external)

product changelog that doesn’t read like engineering notes

battlecards + talk tracks

onboarding and lifecycle messaging

documentation that sells, not just explains

product-focused webinars and demos

The bar: accurate, differentiated, compelling, consistent.

3) Make product marketing non-blocking, but a multiplier

PMM should never be a bottleneck.

But it should absolutely be an accelerator.

You build systems/templates so the org can move fast without creating chaos:

reusable slide templates

messaging frameworks

launch kits

mini-playbooks per feature type

structured input/output loops with product + sales + marketing

4) Ship content that makes the market smarter

You create product-centric content that actually lands:

“here’s what changed, and why it matters”

“here’s what people get wrong about AI research”

“here’s how to evaluate research quality now”

“here’s how top teams use AI interviews”

“here’s what Conveo enables that others don’t”

You can write. You can explain. You can simplify without dumbing down.

5) Be in the loop: product, sales, customers

You embed close to reality:

know the roadmap

understand what’s shipping weekly

talk to customers

join sales calls when needed

watch what actually converts

adjust messaging fast

This role sits at the intersection of product + market. You own that bridge.What we’re looking for

What we’re looking for

Non-negotiables

Proven experience in product marketing (or equivalent: strong product narrative + GTM outputs)

Strong writing and communication, you can explain complex things simply

Great taste: you know what’s compelling vs generic

High agency: you create clarity and output without needing permission

Able to work fast and stay accurate while product changes weekly

Deep interest in AI, research, B2B SaaS, or buying behavior (ideally more than one)

Mindset

Truth-first, not fluff-first

Opinionated, not generic

Structured thinker, but fast-moving executor

Low ego, high standards

Comfortable being early, iterating publicly, and improving fast

Obsessed with leverage: templates, systems, reuse, speed

Bonus (not required)

Experience in AI, research tooling, or analytics platforms

Experience supporting sales enablement in a high-velocity GTM team

Strong on camera (product videos, webinars)

Familiarity with lifecycle messaging, activation, referrals, or PLG mechanics

Ability to produce basic assets (Figma/Canva) without waiting on design

What success looks like

Anyone in the company can explain what Conveo is, who it’s for, and why it wins

Sales decks, talk tracks, and battlecards are sharp and constantly up to date

Customers feel educated and excited by product updates

Feature launches are fast, clean, and create market pull

Product-centric content consistently performs on social + website + email

Product marketing becomes a strategic advantage, not a “nice to have”

Why join us?

At Conveo, you’ll join a team that genuinely enjoys working, and spending time, together. We care about building real relationships, not just great products. That’s why we run quarterly team offsites where we disconnect, reset, and have fun. Our next one? A retreat in the Alps this March ⛷️

Plus:

Own attention for a hyper-growth, YC-backed AI company.

Direct access to founders and high-leverage operators.

Help define how AI-powered research becomes the global default.

Be part of a team aiming to go from 1 → 100M ARR in record time.

Competitive compensation with meaningful equity upside.

A culture built on taste, speed, ownership, and ambition.

Opportunities to travel globally and build real relationships with customers shaping the future.

About Conveo

Our story so far:

Founded in 2024 as a better way to conduct qualitative interviews, Conveo quickly gained traction after going through the Summer 24 Y Combinator batch where we saw significant interest from Consumer Goods companies. After raising our $5.3m seed round, we executed closely with our customers to build the best qualitative market research platform centered around AI-moderated interviews. Since then we’ve expanded our scope, grown our team, and Today, we're seeing incredibly strong adoption and usage across Insights, marketing, innovation, and strategy teams in industries like: Consumer goods, Retail, Pharma, technology, and consumer services.

Background

We help companies understand their customers, giving us virtually unlimited market potential. The market research industry is valued at approximately $100B, with qualitative solutions representing a $30B opportunity. With AI enablement, this market is expanding rapidly. This is an infinite horizon problem.

Experienced team. Our head of research was the founder of a market research company with 600+ employees, our CEO previously co-founded a $75m ARR startup as CTO. Our commercial and operational teams bring their operational excellence from McKinsey, while our sales leadership includes former VPs from Ipsos.

We believe in forging deep collaborations with our customers. In just 15 months, we've landed deals with some of the world's largest companies that are quickly expanding their work with us, including Unilever, P&G, AB InBev, Nestlé, Google and many others. We are seeing many brands switch to us from our competitors. We’re a growing team passionate about solving real-world challenges in customer research, enabling companies to make user-informed decisions. We're looking for driven senior engineers who love working on complex systems, care about solving problems for users, and are excited to shape the future of AI-driven customer insights.